Marketing Executive
7 hours ago
Company Description
Goodhand is a Jaipur-based clothing label that celebrates Indian handicrafts, creating contemporary silhouettes with traditional textiles, especially block-printing. The brand focuses on sustaining the rich heritage of this art form while providing consistent year-round employment to artisans. Goodhand designs versatile, affordable clothing that transitions seamlessly across occasions, emphasizing comfort and utility. Rooted in the vibrant Pink City, the label blends heritage artistry with modern aesthetics.
Role Description
This is a full-time, on-site role for a Marketing Executive based in Jaipur. The Marketing Executive will manage and execute marketing strategies, conduct market research, and develop sales initiatives. Daily tasks will include market planning, communication with diverse stakeholders, and driving outreach efforts to enhance the brand's visibility and impact. Collaboration with internal teams to ensure alignment with Goodhand's values and goals will also be a key responsibility.
Qualifications
- Execute marketing strategies that align with our brand aesthetics.
- Coordinate and track campaign logistics and timelines.
- Collaborate with influencers and UGC creators for relatable and aesthetic content
- Ideate scroll-stopping content for performance marketing
- Maintain strong client relationships - Happy clients, Happy us
- Stay ahead with trending video ideas
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Familiarity with Indian handicrafts or sustainable fashion is an added advantage.
- Well versed with tools like Canva, VN, capcut
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