eCommerce AD specialist
1 day ago
Job description:
Key Responsibilities
- Plan and execute
ad campaigns
across platforms such as
Amazon, Flipkart, Myntra, Ajio, and other eCommerce portals
. - Manage
Sponsored Ads, Display Ads, Brand Campaigns, and Performance Ads
to meet sales and visibility goals. - Optimize campaigns to improve
ACoS, RoAS
, and maximize ROI. - Conduct
keyword research, category analysis, and competitive benchmarking
to identify new opportunities. - Track campaign performance through dashboards and prepare actionable insights for management.
- Collaborate with
listing, content, design, and brand teams
to ensure campaigns align with marketing objectives. - Plan monthly ad budgets and allocate spends effectively based on performance trends.
- Stay updated with the latest ad formats, platform policies, and eCommerce advertising innovations.
Requirements
- Bachelor's degree in
Marketing, Business, or a related field
. - 5+ years of experience
in
eCommerce advertising or performance marketing
. - Strong knowledge of
Amazon Ads Console, Flipkart Ads Manager, Myntra Ads Manager
, and similar tools. - Excellent analytical and problem-solving skills.
- Strong communication and coordination abilities across teams.
Loc - Kolkata
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