eCommerce AD specialist

2 weeks ago


Kolkata, West Bengal, India Whole9yards Online LLP Full time

Job description:

Key Responsibilities

  • Plan and execute 
    ad campaigns
     across platforms such as 
    Amazon, Flipkart, Myntra, Ajio, and other eCommerce portals
    .
  • Manage 
    Sponsored Ads, Display Ads, Brand Campaigns, and Performance Ads
     to meet sales and visibility goals.
  • Optimize campaigns to improve 
    ACoS, RoAS
    , and maximize ROI.
  • Conduct 
    keyword research, category analysis, and competitive benchmarking
     to identify new opportunities.
  • Track campaign performance through dashboards and prepare actionable insights for management.
  • Collaborate with 
    listing, content, design, and brand teams
     to ensure campaigns align with marketing objectives.
  • Plan monthly ad budgets and allocate spends effectively based on performance trends.
  • Stay updated with the latest ad formats, platform policies, and eCommerce advertising innovations.

Requirements

  • Bachelor's degree in 
    Marketing, Business, or a related field
    .
  • 5+ years of experience
     in 
    eCommerce advertising or performance marketing
    .
  • Strong knowledge of 
    Amazon Ads Console, Flipkart Ads Manager, Myntra Ads Manager
    , and similar tools.
  • Excellent analytical and problem-solving skills.
  • Strong communication and coordination abilities across teams.

Loc - Kolkata


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