
Head of Sales
11 hours ago
Head of Sales
Location:
On-site, Hyderabad (Head Office)
Industry:
FMCG / Consumer Goods
Reports To:
Founder / CEO
Experience Required:
8–15 years (Open to non-FMCG backgrounds with strong sales expertise)
Joining:
Immediate or Early Joiners Preferred
Role Overview
We are looking for a dynamic, ambitious, and number-driven
Head of Sales
to lead and drive revenue growth across all channels – Offline (Domestic & Exports) and Online (E-commerce & Q-commerce). The role demands a strategic thinker with deep execution capabilities, sharp analytical acumen, and a passion for sales growth.
Key Responsibilities
Offline Sales (Domestic & International)
- Lead and manage all offline sales channels:
- D2R (Direct-to-Retail) program
- General Trade & Modern Trade
- Institutional Sales
(Schools, Colleges, Canteens) - HoReCa, Catering, and Airline Collaborations
- Drive penetration and market share growth across multiple cities and states.
- Build and expand the
Distributor & DSE (Direct Sales Executive) network
. - Strategically plan and execute
export sales
for countries like New Zealand, Australia, US, UAE, etc. - Drive partnerships with international distributors, retail chains, and e-commerce platforms.
Online Sales
- Own the topline for all digital platforms including:
- E-commerce (Amazon, Flipkart, Cred, etc.)
- Quick Commerce (Zepto, Swiggy Instamart, Blinkit, BigBasket, etc.)
- International E-commerce Portals
where Skippi is present or plans to expand. - Coordinate with platform account managers and internal teams to improve visibility, traffic, conversion, and repeat purchase rates.
- Drive digital campaigns in collaboration with the marketing team to boost online sales.
Skills & Qualifications
- Proven experience in
leading sales across diverse channels
. - Excellent understanding of
P&L, pricing, discounting strategies, margins
, and
channel profitability
. - Advanced
Excel & MIS reporting skills
– ability to track, analyse and present data meaningfully. - Strong interpersonal and negotiation skills with
excellent written and verbal communication
. - High ownership, energetic, entrepreneurial attitude – should thrive in a fast-paced growth environment.
- Ability to work across teams and geographies and lead a large sales team.
- Open to candidates from
non-FMCG backgrounds
who have exceptional sales performance track records.
About Skippi
Skippi is a new-age FMCG brand revolutionizing the frozen and ambient snacks space in India and abroad. From becoming the first brand on Shark Tank India to secure an all-sharks deal, to expanding into global markets, we're on a mission to deliver innovative and nostalgic products to every consumer.
Preferred Candidate Profile
- 8–15 years of sales leadership experience.
- Experience in scaling sales pan-India and/or in global markets.
- Strong exposure to
both modern and traditional retail
. - Quick learner, data-savvy, and willing to travel if needed.
- Must be based in Hyderabad or willing to relocate.
What We Offer
- Competitive compensation with performance-linked incentives.
- Opportunity to be part of a fast-scaling national & international brand.
- Autonomy to drive initiatives and lead high-impact projects.
- A young, agile, and energetic work environment.
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