Email Marketing Specialist

1 day ago


Mohali, Punjab, India Skylane Solutions Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Job Title: Email Marketing Specialist – Lead Generation

Location: Mohali, 8A

Job Type: Full-Time

Experience: 2-5 Years

Contact: |

Company: Skylane Solutions

Job Summary:

We are seeking a skilled Email Marketing Specialist to develop and execute high-converting email campaigns focused on generating qualified leads for our Digital Marketing Services. You will be responsible for end-to-end email marketing, including strategy, content creation, automation, segmentation, and performance tracking.

Key Responsibilities:

  • Plan, develop, and execute lead generation email marketing campaigns.
  • Create targeted email lists based on audience behavior, demographics, and campaign goals.
  • Write compelling email content and subject lines that drive engagement and conversions.
  • Set up and manage automation workflows and drip campaigns.
  • Conduct A/B tests to optimize email performance (open rate, click-through rate, conversion).
  • Track campaign metrics and generate performance reports with actionable insights.
  • Ensure compliance with email marketing regulations (e.g., CAN-SPAM, GDPR).
  • Collaborate with the marketing and sales teams to align campaign goals with business objectives.
  • Stay updated on industry trends and tools to continuously improve campaign effectiveness.

Requirements:

  • 2+ years of experience in email marketing, with a focus on lead generation.
  • Proficiency with email marketing platforms (e.g., Mailchimp, Active Campaign, HubSpot).
  • Strong understanding of segmentation, personalization, and automation strategies.
  • Excellent written communication skills and attention to detail.
  • Analytical skills to interpret campaign data and optimize performance.
  • Familiarity with digital marketing services and client acquisition processes.

Why Work With Us?

  • Competitive salary
  • Flexible working environment.
  • Opportunity to grow in a fast-paced digital marketing industry.
  • Work with a collaborative and result-driven team.

How to Apply:

Send your resume and examples of previous email campaigns (if available) to

For any questions, reach out at

Job Types: Full-time, Permanent

Work Location: In person



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