Marketing & Sales Executive
3 days ago
MAGAS Services is a premier corporate advisory and professional services firm with operations across India and the GCC, including the UAE. We specialize in corporate structuring, compliance management, investment facilitation, M&A support, and business advisory services for clients across diverse industries. Our expert legal team ensures that business operations in India and the UAE remain fully compliant with statutory regulations while supporting sustainable growth and seamless cross-border expansion.
Role Purpose:
The Marketing and Sales Executive will drive MAGAS's growth by planning and executing marketing campaigns and implementing end-to-end sales strategies. This role combines digital marketing expertise with sales acumen to generate leads, acquire clients/users, increase brand visibility, and convert prospects into revenue.
Key Responsibilities:
a. Marketing
- Plan, execute, and monitor campaigns across platforms (LinkedIn, Instagram, Facebook, etc.) to drive engagement, reach, and brand visibility.
- Monitor and optimize paid campaigns on social media and search platforms to generate leads, traffic, and conversions.
- Write engaging content including posts, graphics, videos, emailers, newsletters, blogs, and presentations in collaboration with design and content teams.
- Plan and execute email campaigns for lead nurturing, user engagement, and promotional activities.
- Collaborate with sales to nurture leads through marketing touchpoints and campaigns to improve conversion rates.
- Monitor KPIs such as engagement rates, CTR, conversion rates, and campaign ROI; analyze results and recommend improvements.
- Assist with on-page content, updates, and basic SEO practices to improve website visibility.
- Assist in planning, strategizing, and executing marketing campaigns to achieve business objectives.
- Work closely with design, content, product, and sales teams to align marketing efforts with business objectives.
b. Sales
- Identify, qualify, and reach out to potential clients/users through research, social media, networking, and inbound channels.
- Acquire new clients, users, or relevant content through targeted outreach and engagement strategies.
- Manage the full sales funnel: lead generation → prospect engagement → presentations/demos → negotiations → deal closure.
- Relationship Management: Build and maintain strong long-term relationships with prospects and clients to ensure repeat business.
- Develop customized proposals, presentations, and pitches tailored to client needs.
- Handle client objections, negotiate terms, and close deals effectively.
- Upselling & Cross-Selling: Identify opportunities to expand products/services with existing clients.
- Work with internal teams to customize solutions for clients.
- Track and report on KPIs, conversion metrics, and sales forecasts; suggest process improvements.
Ideal Candidate Profile:
- Bachelor's degree in marketing, Business, Communications, or related field.
- 1–4 years of experience in digital marketing, social media management, PPC campaigns, lead generation, and sales.
- Strong understanding of social media, paid campaigns, email marketing, and digital content strategy.
- Experience in lead nurturing, client acquisition, and sales funnel management.
- Excellent communication, analytical, and interpersonal skills.
- Familiarity with CRM, marketing analytics, and campaign management tools.
- Proactive, results-driven, and able to multitask in a fast-paced startup environment.
Performance Indicators / KPIs
- Number and quality of leads generated.
- Conversion rate of prospects into users/clients.
- Social media engagement, reach, and campaign ROI.
- Email campaign performance (open rates, CTR, conversions).
- Revenue growth, client satisfaction, and upselling success.
- Timely execution of marketing campaigns and sales follow-ups.
Perks & Benefits:
- Competitive salary with performance-linked incentives.
- Exposure to end-to-end digital marketing campaigns and sales operations.
- Opportunity to manage client-facing campaigns and high-impact internal projects.
- Creative and strategic autonomy in campaign planning and execution.
- Flexible work arrangements and access to learning opportunities.
- Career growth in a fast-paced, innovation-driven startup environment.
Job Type: Full-time
Pay: ₹15, ₹25,000.00 per month
Benefits:
- Flexible schedule
- Leave encashment
- Paid sick time
- Paid time off
- Work from home
Application Question(s):
- What is the one thing that you like about Sales?
Education:
- Master's (Required)
Experience:
- Digital marketing: 2 years (Required)
- Lead generation: 2 years (Required)
- Content creation: 2 years (Required)
- Content strategy: 2 years (Required)
- B2B sales: 2 years (Required)
Language:
- English (Required)
Location:
- Panaji, Goa (Required)
Willingness to travel:
- 50% (Required)
Work Location: In person
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