PR Manager

4 days ago

Lucknow, Uttar Pradesh, India IHW Council Full time ₹ 72,00,000 - ₹ 96,00,000 per year

Public Relations Officer – Government Communications (15–20 Years Experience)

Position Summary:

A seasoned Public Relations professional responsible for leading strategic communication initiatives across government departments, ministries, or public sector entities. The role involves high-level planning, media relations, crisis communication management, public policy messaging, stakeholder engagement, and internal communications. The incumbent will ensure consistent and transparent government messaging, foster public trust, and strengthen the institution's reputation across all platforms.

Key Responsibilities:

  • Strategic Communication Leadership:
  • Design and oversee the execution of long-term communication strategies aligned with government policies, programs, and priorities.
  • Advise senior government officials and policymakers on public communication matters.
  • Media & Public Relations:
  • Serve as the key liaison with national and international media outlets.
  • Organize press conferences, briefings, and official statements; handle high-level media interviews and responses.
  • Monitor media coverage, assess public sentiment, and guide narrative correction or amplification as needed.
  • Crisis Communication:
  • Lead the communication response in times of public crises, emergencies, or controversies.
  • Prepare risk communication plans, FAQs, and talking points to ensure clear, accurate, and timely messaging.
  • Stakeholder Engagement:
  • Build and maintain effective relationships with governmental agencies, civil society, private sector, and international partners.
  • Coordinate public consultations and forums to gather citizen feedback and promote transparency.
  • Policy Communication:
  • Translate complex policy and legislative language into clear, accessible content for the general public.
  • Oversee campaigns that explain government reforms, services, and decisions.
  • Digital & Social Media Oversight:
  • Supervise the digital communications team to ensure an active, accurate, and engaging presence across social media and official websites.
  • Approve content calendars, messaging, and crisis protocols on digital platforms.
  • Team Leadership & Capacity Building:
  • Mentor and manage junior PR officers and communication staff.
  • Organize training programs and workshops on communication best practices, media handling, and public engagement.

Qualifications & Experience:

  • Bachelor's or Master's degree in Communications, Public Relations, Journalism, Political Science, or related field.
  • 15–20 years of progressive experience in government communications, media relations, or public affairs.
  • Proven track record of managing high-stakes communication and leading successful public campaigns.
  • Strong understanding of the political, cultural, and social landscape relevant to the government's mission.
  • Excellent written and verbal communication skills in multiple languages (if required).

Core Competencies:

  • Strategic Thinking and Policy Understanding
  • Public and Media Engagement
  • Crisis Communication Management
  • Stakeholder Coordination
  • Leadership and Team Development
  • Integrity, Confidentiality, and Public Accountability

Job Type: Full-time

Pay: ₹50, ₹80,000.00 per month

Work Location: In person

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