Digital Marketing Specialist

15 hours ago

Roorkee, Uttarakhand, India Zakm Services Full time

Job Description

We are looking for a Digital Marketing Expert to plan, execute, and optimize our online marketing campaigns. The ideal candidate should be passionate about digital growth, lead generation, and brand building across multiple platforms.

Key Responsibilities

  • Plan and execute digital marketing campaigns across Google Ads, Facebook, Instagram, and YouTube
  • Manage SEO & SEM to improve website/app visibility
  • Generate leads through paid and organic campaigns
  • Manage and grow social media accounts
  • Run and optimize app promotion campaigns (Play Store marketing is a plus)
  • Analyze performance using Google Analytics, Search Console, Meta Ads Manager
  • Create and manage content calendars and ad creatives
  • Work closely with sales and product teams to improve conversions
  • Track KPIs and prepare regular performance reports

Required Skills & Qualifications

  • Proven experience in Digital Marketing
  • Strong knowledge of Google Ads, Meta Ads (Facebook & Instagram)
  • Basic understanding of SEO, content marketing, and email marketing
  • Experience with lead generation and conversion optimization
  • Familiarity with tools like Google Analytics, Canva, Ads Manager
  • Good communication and analytical skills
  • Ability to work independently and meet deadlines

Preferred (Good to Have)

  • Experience in mobile app marketing
  • Knowledge of GST / billing / business software marketing
  • Experience with YouTube promotions & influencer marketing

Benefits

  • Attractive salary with performance-based incentives
  • Growth opportunities in a fast-growing company
  • Friendly and supportive work environment
  • Opportunity to work on real, high-impact projects

How to Apply

Interested candidates can apply on Indeed or send their resume to [ ].

Job Type: Permanent

Pay: ₹10, ₹34,734.85 per month

Work Location: In person

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