Business Head

13 hours ago

Vijayawada, Andhra Pradesh, India crescendo global Full time ₹ 6,00,000 - ₹ 12,00,000 per year
Job Description

Business Head - Sales - FMCG - 15 Years - Vijayawada

Discipline: Marketing
Job type: Permanent
Contact name: Divya Sethi
Contact email:
Job ref: 76192
Published: about 1 month ago

Location:

Vijayawada

We are seeking a seasoned sales leader with years of FMCG experience, including at least 10 years in supervisory roles and 5 years in middle management. This role offers an opportunity to drive growth, shape strategy, and deliver strong performance in a fast-moving consumer environment.

Your Future Employer:

is a market-leading, fast-growing FMCG foods & beverages organization.

Responsibilities:
  • Directing regional sales & business development to deliver coverage, distribution and display objectives as per the business plan.
  • Setting brand/pack sales targets and breaking them down geographically into daily/weekly/monthly plans.
  • Co-ordinating sales territories and optimizing GT channel execution across grocers, convenience stores, eateries, bakeries, transport hubs, and entertainment outlets.
  • Building capability by implementing a training calendar and ensuring thorough induction for all sales team members.
  • Partnering with marketing to execute brand/activation calendars as per ASP.
  • Analyzing secondary sales to control inventory, forecasting sales/stock accurately, and aligning with logistics.
  • Reviewing financials with accounts to achieve budgeted topline and profitability; reporting progress weekly/monthly/quarterly/annually.
Requirements:
  • years of FMCG experience with 10 years supervisory and 5 years in middle management.
  • MBA preferred (or graduate with strong track record).
  • Proven team leadership in coverage/mass distribution and territory management.
  • Deep knowledge of local FMCG market dynamics and traditional trade.
  • Mandatory background: FMCG foods or beverages only (shortlisting is restricted to this industry).
Whats in it for you?
  • High ownership to shape GT strategy, distribution design, and sales capability.
  • Senior leadership visibility with a clear path to larger P&L responsibility.
  • Strong performance-linked rewards in a fast-scaling category.
Reach us:

If this role aligns with your career, email your CV for a confidential discussion:

Disclaimer:

Crescendo Global specializes in senior to C-level niche recruitment and is committed to an inclusive hiring experience without discrimination based on race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status, or disability.

Note: We receive many applications daily; if you dont hear from us within one week, please assume your profile was not shortlisted. Your patience is appreciated.

Scammers can misuse Crescendo Globals name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo- and report fraud immediately. Stay alert

Profile Keywords:

Crescendo Global, Business Manager, Sales, General Trade, FMCG Food & Beverage, Traditional Trade, Distribution, Territory Management, Channel Sales, Sales Forecasting, Inventory Control, Key Accounts, GTM Strategy, Team Leadership, C&F Operations, Sales Analytics, Activation Calendar

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