Brand Director

9 hours ago

Noida, Uttar Pradesh, India WorkPlace Full time

Role: Director – Brand Marketing

Location: Noida

CTC: Up to ₹50 LPA

We're looking for a senior brand leader who owns brand meaning, not just marketing output.

This role is for someone who has built and protected a master brand—shaping its narrative, voice, and long-term equity—while scaling it nationally without cultural dilution.

What You'll Own :

  • Brand positioning, narrative, and long-term brand truth
  • Master brand architecture across markets and IPs
  • Earned media, social brand voice, and PR narratives
  • Final authority on how the brand shows up—what it amplifies and avoids

What We're Looking For :

  • 8–12 years in Brand Marketing / Brand Strategy / Brand Leadership
  • Experience scaling a meaningful consumer brand (media/entertainment preferred)
  • Prior ownership of brand platforms (not just campaigns)
  • Hands-on with earned media, PR, and social brand voice
  • Fluent Hindi is mandatory
  • Exposure to regional cultural contexts is a strong plus
  • OTT experience is an advantage

This Role Is NOT For:

  • Execution-only marketers
  • Social/calendar-led brand profiles
  • Performance-only or viral-first thinkers

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