Digital Marketing Manager

3 days ago

Greater Kolkata Area, India Hyatt Regency Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Organization- Hyatt Regency Kolkata
Summary
Specialist digital talent focused on growing revenue through a deep understanding of online marketing, hotel objectives and market nuances.

Responsible for Hyatt Regency Kolkata. Role will be based out of Hyatt Regency Kolkata and will report into Area Director Digital Marketing.

  • Own and manage hotels digital channel performance for Rooms, F&B, and all other business units mapped across customer journey.
  • Lead digital activation of marketing campaigns for revenue opportunities - PPC, Display, SEO, Content, Email
  • Ensure that all hotel digital marketing campaigns are properly tagged and tracked to allow for accurate analysis
  • Quarterly presentation of recommendations and initiatives to each hotels.
  • Regularly disseminate digital marketing best practices to Marketing Communications and Operations team, and conduct additional training if necessary
  • Act as the Content Management System (CMS) expert and keep up to date with best practices
  • Manage and own Paid Media investment with support from agency partners.
  • Own the monthly agency meetings to challenge and drive forward production through , and then report back to wider hotel team members on applicable discussions.
  • Agenda's, reviews, discussions, proactive suggestions, follow ups
  • Manage SEO performance of hotel sites through internal SEO workflow process utilizing CMS & SEO reporting tools like Conductor.
  • Manage Social CRM strategy and how we can leverage our current customer data to acquire new guests.
  • Forge & foster relationships with regional/local partners for additional online exposure and visibility
  • Manage email, website strategy and other interactive channels including off-site platforms strategy like Tripadvisor & Google plus.
  • Interface with regional & corporate office digital team along with other Cluster Digital managers to share best practices across all hotels. Also drive additional revenue through knowledge share.

Qualifications

  • MBA in Marketing, Advertising/communications preferred or Bachelor's degree in Communication, Mass Media.
  • 6+ years' experience with user-focused digital campaigns (paid & organic), content creation, site promos, digital assets and analytics
  • 4+ years of project management in a multi-stakeholder environment or client handling experience in marketing or digital environment.
  • Excellent communication skills, both written and verbal with strong command of on presentation skills, content proficiency, and attention to detail.
  • Experience with content management systems
  • Comfortable managing multiple projects and tasks under tight deadlines, and shifting priorities as needed
  • Capable of using tools to draw conclusions and make appropriate recommendations
  • Proficiency in tools like Omniture, Word Press, Google Analytics, Facebook Business Manager, Microsoft Office.
  • Experience managing agency partners
  • Strong organization and team player skills cross-departmentally & managing stakeholders.
  • Strong desire to learn or collaborate with drive business results

  • Account Manager(Digital Marketing)

    1 day ago

    Greater Kolkata Area, India Marketing Lab Full time ₹ 4,00,000 - ₹ 12,00,000 per year

    About Marketing Lab:Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency.The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies, and...

  • Apply Now: Account Manager

    1 week ago

    Greater Kolkata Area, India Marketing Lab Full time

    About Marketing Lab: Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency. The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies, and...

  • Intern - Digital Marketing

    3 days ago

    Greater Kolkata Area, India Marketing Lab Full time ₹ 90,000 per year

    Multiple hiring across departmentsMarketing Lab, based in Kolkata, is a leading performance marketing agency specializing in scaling D2C brands. We enhance digital presence and drive results, proudly collaborating with 15 Shark Tank brandsAvailable Internships in the Following Departments:.Account Management (3): Support client relationships, ensure...

  • Digital Marketing Manager

    1 week ago

    Greater Kolkata Area, India Nature Technologies Pvt Ltd Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Job Title: Digital Marketing ManagerLocation:Salt Lake, Sector V, KolkataExperience Required:Minimum 4 years of relevant experience in Digital Marketing (preferably with US clients)Employment Type:Full-timeAbout the RoleWe are looking for an experienced and strategicDigital Marketing Managerto lead our digital initiatives and drive measurable business...

  • Project Manager

    3 days ago

    Greater Kolkata Area, India Marketing Lab Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Job DescriptionCompany DescriptionMarketing Lab is a team of unconventional and creative marketers based in Kolkata. This role is an exciting opportunity for a results-driven individual who is passionate about leveraging digital advertising to drive business growth. This is a work from office position only with pay no bar for the right candidate.Role...

  • Account Manager

    1 week ago

    Greater Kolkata Area, India Marketing Lab Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    About Marketing Lab:Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency.The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies, and...

  • Account Manager

    1 week ago

    Kolkata, India Marketing Lab Full time

    About Marketing Lab: Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency. The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies,...

  • Account Manager

    1 week ago

    kolkata, India Marketing Lab Full time

    About Marketing Lab:Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency.The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies,...

  • Key Account Manager

    1 day ago

    Greater Kolkata Area, India Marketing Lab Full time ₹ 1,20,000 - ₹ 1,80,000 per year

    About Marketing Lab:Marketing Lab is a team of unconventional, creative marketers based in New Town, Kolkata. We are looking for a dynamic and results-driven Account Management Executive to join our fast-paced performance marketing agency.The ideal candidate will be responsible for managing client relationships, developing digital marketing strategies, and...

  • Digital Marketing Executive

    1 week ago

    Greater Kolkata Area, India IndoAge Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    We are a fast-growing marketing agency based out of Kolkata and are seeking a Digital Marketing Executive to join our team. In this role, you will be responsible for creating and executing digital marketing campaigns for our clients on Google and social media platforms like Facebook, Instagram, Twitter, LinkedIn, and more.Responsibilities:Plan, create, and...