Marketing Executive

1 week ago

Jaipur, Rajasthan, India Hans Consulting Full time ₹ 3,00,000 - ₹ 4,20,000 per year

Job Title: Marketing Executive / Digital Marketing Executive

Location: Jaipur

Salary: Upto 35k

Industry: IIGJ Lab

About the Role:

Responsible for planning, coordinating, and managing all digital marketing activities including website updates, social media campaigns, vendor coordination, and reporting. The role also involves maintaining brand quality and supporting jewellery-related content accuracy.

Key Responsibilities:

Coordination & Communication

  • Facilitate intra- and inter-departmental coordination to ensure timely execution of digital deliverables.
  • Maintain documentation of communications i.e. meetings, action items, and follow-ups with agency.
  • 2-3 years of experience in digital marketing coordination, performance analysis, or website management.
  • Strong understanding of Google Analytics, Meta Ads Manager, SEO tools, and CMS platforms.
  • Familiarity with gems and jewellery industry and grading , certification services offered.
  • Excellent communication, documentation, and stakeholder management skills.
  • Proficiency in Excel, PowerPoint, and reporting tools .

Performance Monitoring & Reporting:

  • Track deliverables across digital channels including website traffic, SEO, paid media, and social engagement.
  • Prepare weekly, monthly, and campaign-specific performance reports with actionable insights.
  • Identify trends, gaps, and opportunities for optimization.

Digital Media Oversight:

  • Review and evaluate digital media plans, creatives, and content calendars submitted by vendors.
  • Ensure all artworks and creatives are finalized and approved from the Head of Department (HOD).
  • Monitor ad spend, ROI, and vendor performance against agreed benchmarks.

Website Management & Technical Coordination:

  • Coordinate website updates, content uploads, and bug fixes with the development team or vendor.
  • Oversee SEO audits, UX enhancements, and analytics implementation.
  • Ensure website performance aligns with industry standards and internal KPIs.

Actively contribute gemstone and jewellery-related insights during content evaluation and campaign planning.

  • Ensure technical accuracy and relevance of all digital content related to certification, product features, and educational material.
  • Collaborate with content creators to maintain authenticity and credibility in messaging.

Job Types: Full-time, Permanent

Pay: ₹25, ₹35,000.00 per month

Work Location: In person

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