Sr. Email Marketing Specialist
2 days ago
GR Scholastic LLP is looking for an experienced Senior Email Marketing Specialist with a proven track record in international email marketing. This role is ideal for someone who can craft impactful campaigns, analyze performance, and drive results on a global scale.
Responsibilities
Plan, design, and execute international email campaigns
Manage audience segmentation, personalization & A/B testing
Track & analyze KPIs (open rates, CTR, conversions)
Develop & present reports on campaign effectiveness
Maintain and enhance automation processes, ensuring data integrity & compliance
Stay updated on industry trends, best practices & SEO principles
Collaborate with content, design & product teams for brand alignment
Qualifications
5+ years of email marketing experience (international focus)
Expertise in HubSpot, Mail jet, Mailchimp, Salesforce Marketing Cloud
Skilled in analytics, reporting & campaign optimization
Strong project management skills (multi-campaign handling)
Creative, proactive & problem-solving mindset
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