Area Sales Manager

7 days ago


Padmanabhanagar Bengaluru Karnataka, India Ganesha Food Products Pvt Ltd Full time ₹ 7,20,000 per year

Area Sales Manager (ASM) - Bangalore

Key Responsibilities:

1. Sales & Business Development

  • Achieve monthly, quarterly, and annual sales targets for the assigned territory.
  • Identify and develop new business opportunities in traditional trade and modern trade segments.
  • Ensure effective product visibility and availability across retail channels.

2. Distributor Management

  • Identify, evaluate, and appoint new distributors to enhance reach and coverage.
  • Manage and nurture relationships with existing distributors to ensure smooth operations.
  • Monitor distributor performance (sales, stock, claims, payments) and ensure adherence to company policies.

3. Team Management

  • Recruit, train, and manage a high-performing sales team (Sales Officers, Sales Executives, TSI).
  • Set individual sales targets and regularly monitor team performance.
  • Provide ongoing coaching and field support to team members.

4. Market & Competition Analysis

  • Conduct regular market visits to understand consumer behavior, retailer feedback, and competitor activities.
  • Share insights with the management and recommend action plans.

5. Reporting & MIS

  • Maintain accurate and timely reports on sales, stock, claims, and market activity.
  • Present performance updates and plans to the senior management.

Key Requirements:

  • Graduate with 8–10 years of relevant experience in the FMCG or Food & Beverage industry.
  • Proven track record in appointing and managing distributors.
  • Experience in hiring and managing sales manpower across regions.
  • Strong communication, negotiation, and leadership skills.
  • Familiarity with the Bangalore and Karnataka market is a must.
  • Proficiency in MS Office (Excel, PowerPoint) and sales reporting tools.
  • 8–10 years' experience required (FMCG/Food Industry preferred)

Age : 30-35 years max

Job Types: Full-time, Permanent

Pay: ₹50, ₹60,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Commuter assistance
  • Internet reimbursement
  • Leave encashment
  • Provident Fund

Work Location: In person


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