Sell Out Manager

2 weeks ago

Chandigarh Chennai Delhi NCR, India Onedios Services Full time ₹ 6,00,000 - ₹ 8,00,000 per year

Sell-Out Managers (SOMs)

Company: OneDios Technologies Pvt. Ltd.

Industry: Consumer Electronics / Appliances

Compensation: 6 Lakhs 8 Lakhs (Annual CTC)

Job Purpose

The Sell-Out Manager (SOM) in Consumer Goods and Electronics Industry will be

responsible for driving Extended Warranty sales execution through Retailers on Electronics

Products such as TV, AC, Refrigerator, Washing Machine etc.

He/She will be responsible for market development, sales initiatives, ensuring visibility, and

maximizing sell-out by onboarding dealer/distributors.

Key Roles & Responsibilities


• Drive Sales of Extended Warranty across product groups and dealer accounts.

• Drive achievement of store-level sales targets in line with sales strategies.

• Enhance counter share at each store with maximizing attachment rate of Extended

Warranties on electronic appliances.

• Appoint and onboard new dealers; ensure effective coverage and conversion.

• Build and maintain strong relationships with dealers/distributors to execute sell-out

strategies effectively.

• Develop structured visit frequency for all dealers/distributors in his territory.

• Communicate pricing, schemes, and promotions to dealers/distributors in a timely

manner.

• Ensure proper deployment and visibility of marketing collateral at dealers/distributors

touchpoints.

• Monitor effective execution of in-store branding and display standards.

• Conduct monthly performance reviews with dealers/distributors and their In Store

Promotors/Demonstrators(ISPs/ISDs)

• Train and mentor in-shop promoters and salesmen with adequate Extended Warranty

related knowledge.

• Provide ongoing training, coaching, and support for queries of dealers/distributors and

their employees.

Desired Candidate Profile

• Graduate (preferred: Business/Commerce/Marketing).

• 35 years of experience in consumer electronics / appliances industry, preferably in

sales, retail activation, or channel management.

• Strong understanding of dealer-distributor-retailer ecosystem.

• Proficiency in MS Excel/PowerPoint for reporting and analysis.

• Willingness to travel across assigned markets.

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