Curator (Festival & IPs)
2 days ago
Company Description
Hey there, we're Under25 We're the phygital (physical + digital) playground designed to help the youth earn, learn, and level up for real life. We are India's largest youth media network, built with over 2 million+ young people across 4,000+ campuses. Our community powers 600+ on-ground experiences including 150+ Summits at Campus with 200+ youth-run social media handles. We provide leadership fellowships, paid brand gigs, and a gamified platform called the Under25 App with 600K+ users. Under25 is backed by Collective Artists Network and is a must for Gen Z and the brands wanting to reach them.
Role Description
As the Curator of the Festival, your role is to lock Thought Leaders (TLs), curate the full festival experience, and manage outreach to bring the best talent to the event.
This isn't just about booking famous
people;
it's about building an impactful event that adds real value for students, connects them with industry experts, and helps them grow before entering the job market.
You'll also create engaging segments, develop talking pointers, and shape the entire show flow to keep content fresh and relatable. If you have experience in artist management or talent coordination, this role will challenge you in new ways.
It's about building an IP, sales, networking, and managing 20-40 conversations at once with stakeholders across various levels
— agencies, talent, internal teams, and students on campus.
In addition, you will be curating for
Under25 IPs
. While
Under25 Summit at Campus
is our flagship IP, as part of this role, you will also be contributing to other projects requiring curation across various platforms and initiatives within the brand.
What You'll Actually Do:
Outreach & Talent Locking
- Research & Outreach:
Identify the
right Thought Leaders (TLs)
and talent to bring to the festival. This is about finding the best fit, not just the most famous names.
Pitch the value of the Under 25 Summit
as a platform that's about
empowering students
, not just showcasing well-known speakers. - Pitching & Locking TLs:
You'll be responsible for
negotiating, securing
, and
confirming
TLs for the festival. This involves managing
multiple conversations
, often balancing the expectations of
agencies
,
managers
, and
internal teams
. - Building Relationships:
Establish and nurture
long-term relationships
with
agencies
,
managers
, and
student leaders
. Be the
go-to person
when it comes to
securing participation
and managing expectations, especially when dealing with last-minute changes or difficult conversations. - Handling Student Expectations:
Students will often
demand famous people
or specific speakers. You'll need to
navigate their expectations
, explaining why some may not be possible while ensuring they still feel valued. You'll need to balance being
firm yet empathetic
in these conversations, making sure students understand the festival's
value proposition
.
Curation of Festival Content
- Creating the Festival Flow:
Design the
full festival flow
, from segment creation to transitions. You'll curate
festival segments
, develop
talking points
, and ensure they align with the festival's theme while engaging the audience. - Collaborating with TLs:
Once TLs are locked in, you'll help
curate their segments
, develop
talking pointers
, and ensure their segment is exciting, educational, and resonates with students. - Segment Creation:
Work closely with TLs to come up with
dynamic stage segments
and
audience questions
. This needs to be
hyper-local
, so having a good understanding of the college and student culture in each city is key to making the content
relatable and effective
. - Scriptwriting:
As the curator, you'll also
write Emcee scripts
and organize the
festival schedule
, ensuring smooth transitions between segments and keeping the audience engaged.
Managing Event Logistics
- Finalizing Student Talent:
Review
student submissions
and finalize performers to ensure a mix of talent that reflects the festival's
focus on empowerment
. - Event Coordination:
Oversee the
festival schedule
, ensuring everything runs on time and within the framework you've set.
Last-minute changes
are inevitable, and you'll need to
adapt quickly
.
Promotional Support
- Creative Coordination:
Work with the creative team to ensure
launch creatives
(reels, posters, promotional material) are aligned with the festival's message and look. - Supporting the Launch:
Ensure
launch materials
(reels, posters, promotional content) are ready and
go live with the marketing campaign
.
Heads up
- Be Okay with Chaos:
Working in a
fast-paced, ever-changing environment
is part of this role. There will be times when things get
chaotic
, and you'll have to make decisions quickly, adapt, and keep everything on track.
Chaos
is a constant, and being comfortable with it is essential for success. - Be Comfortable with Change and Movement:
The landscape of this role is always shifting. You need to be ready to
adapt
quickly and
pivot
as things evolve. Change is constant, and being able to manage it without missing a step is a key requirement. - We Template Things, But Not Fully:
While we have
templates
in place, this role is about creating, experimenting, and evolving. There's plenty of
room for innovation
, and we encourage you to bring fresh ideas to the table. Don't just follow the script —
make it better
. - Fast-Paced Environment: Th
e work environment is
rapid
and
dynamic
. You'll be moving quickly and have to keep up with
quick turnarounds
and
shifting priorities
. If you're someone who thrives on momentum and constant action, this role will be a great fit. - Make Anyone Your Best Friend:
Relationship-building is
critical
in this role. Whether it's working with
students
,
managing TLs
, or
collaborating with agencies
, you'll need to connect with people quickly and manage various relationships with ease. Being able to make
anyone your best friend
is a major asset in this role. - Travel and Weekends Might Be Occupied:
While travel and weekend work will
not be regular
, you should be
flexible
and ready to step in when
necessary
. There may be
occasional travel
or
weekend commitments
based on the needs of the summit. - Building SOPs & Training Modules:
You will be responsible for
creating and teaching
Standard Operating Procedures (SOPs) and
training modules
for students and interns. These resources will guide your team and others to
execute tasks effectively
and consistently at scale. You'll need to help onboard, mentor, and ensure everyone is on the same page with the
best practices
.
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