Associate Business Analyst

Life At Ably Soft

Life at Ably Soft is packed with opportunities to learn and grow. We do our best to make this journey fun and rewarding for our employees. We always encourage them to take on exciting challenges and play a part in building a better future together. We welcome new ideas and dare to try new things. Our employees get the opportunity to shape careers that are right for them.

Learning and Development

We strongly believe that learning is an ongoing process. We continuously make efforts to upskill our employees by providing the right coaching with the help of personalized and flexible training programs.

Our training enables our employees to grow not only professionally, but personally. With training programs based on the latest technology, we flip the traditional learning methods and give our employees a chance to learn through collaboration.

Parties and Celebrations

All work and no play hinders innovation and invention. Fun is a major part of Ably Soft's culture. We believe in creating a sense of accomplishment within our teams. We value our employee's contributions and hard work and we celebrate not just business gains but individual achievements too.

Hence, we organize quarterly parties, team lunches, trips, company events, sports tournaments, and festive and cultural celebrations to keep the spirit high of our employees. In addition to that, the Friday Fun activities help break the monotony of work.

Dance Sessions

A proven way to increase the productivity and efficiency of employees is to take care of their wellness. And, dancing has research-proven physical and mental health benefits. We, at Ably Soft, encourage our employees to participate in dance sessions to freshen up their minds and learn new skills.

Ably Soft offers dance classes where people not only rejuvenate but demonstrate their talents as well. We have dance instructors teaching various dance forms to our employees ranging from Bangra and Salsa to Hip-Hop and Bollywood.

Fun Zone

Ably Soft is very well aware of the importance of sports and games in team building. Playing sports together fosters strong social bonds among employees. Close connections with coworkers help them operate as a single unit with fewer discrepancies, resulting in an overall productive workplace.

We have a dedicated gaming zone where our employees can play table tennis or badminton to relieve stress and rejuvenate. For mindfulness, they can play a game of chess or board games. This helps employees in team bonding and improving interpersonal relationships.

Health and Well Being

As it is said, a healthy mind resides in a healthy body. We, at Ably Soft, genuinely care about the physical and mental well-being of our employees and are committed to keeping them healthy and fit. We regularly organize health screenings, COVID vaccination drives, dental checkups, menstrual health sessions, and other wellness activities for our employees.

With our strong commitment to equality in the workplace, we offer maternity and paternity leaves. We are committed to support working parents and offer flexible leave policies for recovery.

Work Environment

We, at Ably Soft, provide an inspiring environment, unceasing growth opportunities, and work-life balance. We strongly believe that we can achieve business efficiency only through our people and their expertise in cutting-edge technologies.

Furthermore, we strive to offer not just a job but a new career avenue that is connected to our business in a way that our employees develop their full potential while maximizing the company's growth. We combine the unique strengths of all kinds of innovators to create an environment where everyone can thrive, grow, and make an impact.

Associate: Business Analyst (Sales)

About Ably Soft:

Ably Soft specializes in delivering engagement and conversion driven eCommerce solutions for web and mobile. With an expert team of over 100+ web professionals, and clientele in more than 50 countries, our flagship award- winning product YoKart has been a huge success. Our cutting-edge e-commerce enabled and database driven platforms have gained much recognition. We are one of the fastest growing IT companies in the region, and we support employee-driven work environment.

NASSCOM Member

Job Responsibilities:

1. Lead Qualification and Initial Engagement

• Objective: Assist the Sales Team by qualifying and handling incoming leads based on predefined criteria.
• Key Activities:

 Analyze and make relevant notes w.r.t source of the lead, prospects persona/profile, options to establish a connection with the prospect.

 Conduct initial contact with leads via email/phone/whatsapp/skype/Social Networking platforms etc and record relevant notes in our CRM.

 Collect and record essential information from leads to determine relevancy and potential of the lead.

 Qualified leads will be transferred to the core sales team membersfor further action.

Success Metrics:

 Number of leads successfully qualified/engaged and passed on to the concerned sales team member.

 Accuracy and relevancy of the data recorded in our CRM.

2. General Query Handling

• Objective: Serve asthe initial point of contact for general inquiries from potential clients.
• Key Activities:

 Respond to basic queries regarding products, services, or processes.

 Direct more complex inquiries to the appropriate senior team members.

• Success Metrics:

 Response time to general inquiries.

 Satisfaction rate of leads based on query resolution.

3. Follow-Ups and Communication

• Objective: Maintain communication with potential clients to nurture relationships until the lead has been marked lost or won.
• Key Activities:

 Conduct timely follow-ups with leads who are not responding and may require additional information

 Keep detailed records of follow-up interactions and client needs via CRM.

• Success Metrics:

 Consistency and timeliness of follow-ups.

 Lead conversion rate (from silent leadsto active ones)

4. Demo Presentations

• Objective: Assist in delivering demo presentations to potential clients as part of the lead nurturing process.
• Key Activities:

 Learn our ready eCommerce solutions thoroughly.

 Prepare and deliver demo presentations to our prospects/clients/inhouse team members.

 Address general (HOW TOs) queries during and after the demo to facilitate a smooth handover to core sales members.

• Success Metrics:

 Number of demos successfully conducted

 Quality and effectiveness of demo presentations as measured by feedback from the prospects and the leads won after the demo.

5. Collaboration and Support

• Objective: Work closely with the Sales Team to ensure seamless support and leads handling/nurturing.
• Key Activities:

 Collaborate with senior sales team members and provide the required support as may be required w.r.t to Leads Analysis, Prospects Profiling, Leads Handling, CRM Management and Data Analysis, competition analysis.

 Provide timely and accurate updatesto the Sales Team regarding lead status and feedback.

• Success Metrics:

 Self-Initiative, Proactiveness and Quality of support provided to senior sales members. Team feedback on collaboration and support effectiveness.

6. Research and Analysis

 Competition Analysis and market research for the purpose of refining our product and services.

 Research with respect to the different 3rd Party Tools, APIs and applications that can help enhance the usability and performance of our products and our sales team.

 Share your findings and documents with the concerned sales, marketing and product development team members.

Required Experience:

 0 – 1 year

 Candidates with an IT Industry background only (For the experienced candidates)

Qualifications:

 Bachelor's Degree in Computer Applications, Business Administration, Marketing, Commerce, or a related field.

 Alternative Qualifications: A diploma in Sales, Marketing, or Business Management may also be considered, especially if accompanied by relevant internships or work experience

Location, Working Days:

 Mohali, Punjab

 Five days working

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