Marketing Manager

1 week ago

Navi Mumbai, Maharashtra, India Nap Chief Full time ₹ 1,20,00,000 - ₹ 2,50,00,000 per year

Senior Performance Marketing Manager

Experience
: 5–7 years

Location
: Turbhe,Navi Mumbai

Employment Type
: Full-time

Industry
: Apparel & Fashion

About Nap Chief

Nap Chief is a fast-growing D2C kidswear brand known for bold, comfortable, and sustainable clothing for kids who love to stand out. We're a tight, energetic team with a strong digital presence and a loyal community of parents across India. Performance marketing drives a big part of our growth, and we're looking for someone who can lead this function with strategy, ownership, and sharp execution.

What You'll Do (Your Impact)


• Lead the performance marketing function across Meta, Google, and new channels.


• Plan, launch, and scale high-performing campaigns that fuel revenue growth.


•
Manage large monthly spends (₹50 lakhs+ per month)
with full ownership of ROAS and CAC.


• Analyse funnels, cohorts, attribution, and platform data to uncover opportunities.


•
Build advanced audience frameworks
: segmentation, remarketing, lookalikes, custom intent.


• Run experiments across creatives, formats, bidding, and landing pages.


•
Monitor daily performance and act fast when metrics shift.


• Mentor performance associates and ensure high-quality execution.


• Collaborate with founders, product, and creative teams on goals and new channel expansions.


• Lead monthly planning, forecasting, and reporting with clear insights.


• Build systems and playbooks that make the performance function stronger.

What You'll Bring (Skills & Experience)


• Strong hands-on expertise in Meta Ads and Google Ads, especially for D2C scaling.


• Deep understanding of audience building, attribution, and platform algorithms.


•
Experience managing and optimising large budgets
with consistent results.


• Analytical mindset with comfort working across dashboards and experiments.


• Leadership experience with mentoring and team support.


• High ownership mindset and ability to solve problems under pressure.


• Clear communication with founders and cross-functional teams.

Traits We Value

Primary: Ownership, strategic thinking, decisive execution

Secondary: Analytical depth, data-driven decision-making

Why Nap Chief?


• High-ownership role with direct impact on brand growth


• Work closely with founders and leadership


• Fast-paced environment that encourages experimentation


• A chance to shape the performance marketing roadmap for a leading kidswear brand

How to Apply

Send your CV to or you can also directly apply.

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