Head of Brand

7 hours ago

Mumbai, Maharashtra, India AAYUSH WELLNESS LIMITED Full time ₹ 1,00,00,000 - ₹ 5,00,00,000 per year

Location
: Goregaon East, Mumbai/On-site

Company Description

We are a BSE-listed, consumer wellness company
with a strong digital-first DNA. Our portfolio includes
nutraceuticals, supplements, health foods, and herbal masalas
, as well as
digital health services under the Aayush Labs brand
. We are on a mission to make holistic health accessible through modern, science-backed, and Ayurveda-inspired solutions.

Role Overview

The Head of Brand & Growth
will serve as the
P&L owner for all online channels
, responsible for scaling our D2C business and strengthening the brand across digital touchpoints. This leader will craft and execute the growth blueprint that drives profitable acquisition, retention, and long-term customer value (LTV).

Core Mission

To architect the brand
,
deploy marketing budgets strategically
, and
drive sustainable, profitable growth
across all digital and D2C channels.

Key Responsibilities

Strategic Leadership

  • Develop and execute a
    12-month brand, creative, and D2C growth strategy
    aligned with business objectives.
  • Translate the company's vision into actionable marketing and customer acquisition plans.

Team & Partner Management

  • Build, lead, and mentor internal and external teams across
    performance marketing, SEO, content, influencer marketing, and marketplaces
    .
  • Manage and collaborate with agencies, partners, and vendors to ensure ROI-focused execution.

Growth & Performance

  • Own
    unit economics
    across online channels — track, analyze, and optimize
    CAC, LTV, and ROAS
    to ensure profitability.
  • Oversee paid media, CRM, email marketing, and retention programs to drive repeat purchase and customer lifetime value.
  • Use data, analytics, and experimentation (A/B testing, funnel optimization) to continuously improve performance.

Brand & Creative

  • Build a strong, differentiated brand narrative across digital and offline touchpoints.
  • Oversee content, communication, and creative storytelling that reflect the brand's ethos and connect with consumers emotionally.

Cross-functional Collaboration

  • Partner with Product, Tech, and Supply Chain teams to ensure customer experience excellence from awareness to post-purchase.
  • Collaborate with leadership on pricing, assortment, and channel strategies.

Ideal Candidate Profile

  • 6–10+ years of experience in
    D2C growth, digital marketing, or brand leadership
    , preferably in
    consumer wellness, healthcare, nutraceutical, or CPG
    sectors.
  • Proven track record of scaling a brand from
    ₹10 Cr to ₹50–100 Cr+ in online revenue
    .
  • Deep understanding of
    performance marketing, funnel optimization, data analytics, and eCommerce operations
    .
  • Strong creative and brand sensibility — able to balance storytelling with performance metrics.
  • Demonstrated leadership in managing teams, agencies, and cross-functional stakeholders.
  • Data-driven mindset with fluency in metrics like CAC, LTV, ROAS, retention, and contribution margin.

  • Head of Brand

    4 days ago

    Mumbai, Maharashtra, India Union Living Full time ₹ 8,00,000 - ₹ 16,00,000 per year

    Location: MumbaiCompany: Orex Coliving Spaces Pvt. Ltd. (Union Living)CTC: ₹6–12 LPAAbout the RoleAs the Head of Brand & Experiences, you will lead a lean, high-performance, AI-integrated marketing team that drives occupancy, brand leadership, and customer delight. You will own the end-to-end marketing charter, blending creativity with performance to...

  • Branding Head

    1 week ago

    Mumbai, Maharashtra, India Phiedge Talent Enhancers Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Job Title: Head Marketing & BrandingExperience: 12-15 yearsQualification: BBA/MBAJob Purpose:The Manager, Marketing & Branding develops and implements strategies to enhance brand visibility, drive sales growth, and expand market reach. This role includes managing brand communication, product launches, digital marketing, trade marketing, and optimizing the...

  • Head of Brand Marketing

    4 days ago

    Mumbai, Maharashtra, India Skyleaf Consultants LLP Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    We're Hiring | Head of Brand Marketing (Beauty & Personal Care) Location: Mumbai | Full-time, On-site Experience: 10–12 Years | Domain: Brand Management / Marketing (Beauty or FMCG) Contact: SHAKSHI SINGH | | Client: Confidential (Beauty & Personal Care Brand)About the Role:We're seeking an experienced marketing professional to lead brand activation,...

  • Head of Brand

    4 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Union Living Full time

    Location: Thane Company: Orex Coliving Spaces Pvt. Ltd. (Union Living)CTC: ₹6–12 LPAAbout the RoleAs the Head of Brand & Experiences, you will lead a lean, high-performance, AI-integrated marketing team that drives occupancy, brand leadership, and customer delight. You will own the end-to-end marketing charter, blending creativity with performance to...

  • Operations head for mens accessories brand

    2 weeks ago

    Mumbai, Maharashtra, India Big Five Inc Full time ₹ 4,20,000 - ₹ 4,80,000 per year

    Job Title:Head OperationsDepartment: OperationsJob Title: Operations Head – Fashion Men's Accessories BrandRole Overview:The Operations Head will lead and optimize all operational aspects, including supply chain, production, logistics, inventory, and team management, to ensure seamless execution of the brand's objectives. This role demands a strategic...

  • Head Brand Marketing, ACG Sports

    4 days ago

    Mumbai, Maharashtra, India ACG World Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    Role OverviewThe Head of Brand Marketing will be responsible for shaping, launching, and growing ACG's Basketball League. This role will lead the development of brand strategy, marketing campaigns, fan engagement initiatives, and sponsorship activations to position the league as a leading sports entertainment property in the region.Key ResponsibilitiesBrand...

  • Business Head

    1 week ago

    Mumbai, Maharashtra, India The House of Abhinandan Lodha Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job SummaryThe position is responsible for leading the sales department and driving customer growth. Develop market penetration strategies, plan advertising campaigns, offerings to retain existing customers and expand the customer base. The Sales Head oversees all sales activities, operations, customer care, and support systems. They assess the department's...

  • Head of Retail Sales

    1 week ago

    Mumbai, Maharashtra, India House Of Fett Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Now Hiring: Retail Sales & Operations Executive – House of FettLocation:Noida Head officeExperience:4–10 years in Fashion RetailSalary:As per industry standardsAbout the Role:House of Fett is looking for a dynamicRetail Sales & Operations Executiveto deliver exceptional customer experiences, drive sales, and ensure smooth store operations.Key...

  • Brand Owner

    10 hours ago

    Mumbai, Maharashtra, India The Sleep Company Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Exciting opportunity at India's fastest growing D2C Comfort Tech Brand - The Sleep Company We are seeking a Brand Category Head. Are you curious, creative, and passionate about building the next biggest brand in Comfort Tech? Do you have an entrepreneurial mindset, focusing on innovative marketing strategies, brand storytelling, and customer engagement?You...

  • Brand Visual Designer

    4 days ago

    Mumbai, Maharashtra, India House of Quadri Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Description: Brand Visual DesignerCompany:House of Quadri - Lab-Grown Diamond Fine JewelryPosition Overview:We're seeking a creative and versatile Brand Visual Designer to shape the visual identity of our luxury lab-grown diamond jewelry brand. This role combines digital design, content creation, and brand merchandising to create cohesive, elegant visual...