Marketing Head

We are looking for Cheif Marketing officer/Head Marketing - Mumbai

Exp req : 12+Yrs overall & 5+Yrs Head marketing

Industry : SaaS based Product Software Perfered

Key Skills : data-driven marketing strategy, digital marketing, CRM, Integrate AI across the marketing ecosystem, SEO/SEM, AI-enhanced performance;

The Role

We are seeking a strategic, data-driven, and innovative Head of Marketing to lead and scale our marketing initiatives across our SaaS product portfolio. The ideal candidate will combine marketing leadership, digital expertise, and AI-driven innovation to accelerate brand growth, customer acquisition, and retention.

Key Responsibilities

• Develop and execute a comprehensive, data-driven marketing strategy aligned with business objectives and revenue targets.
• Lead all marketing functions including demand generation, product marketing, content, brand & campaign management, digital marketing, research & insights, CRM, inside sales, and partnership marketing.
• Integrate AI across the marketing ecosystem including predictive analytics, audience segmentation, campaign automation, and intelligent content personalization.
• Utilize AI-powered tools (e.g., for lead scoring, sentiment analysis, and conversion optimization) to enhance decision-making and marketing ROI.
• Implement AI-based customer journey mapping to anticipate user behavior and deliver hyper-personalized experiences across digital touchpoints.
• Drive SEO and SEM excellence, leveraging AI for keyword intelligence, trend prediction, and automated content optimization.
• Use generative AI to scale content creation, A/B test creatives, and refine brand messaging efficiently.
• Deploy AI chatbots and virtual assistants to support lead nurturing, marketing automation, and customer engagement.
• Harness predictive modeling to forecast demand, optimize spend, and align campaigns with growth goals.
• Define and monitor key marketing KPIs to measure ROI, track effectiveness, and continuously refine strategies.
• Drive thought leadership and brand awareness through PR, content, social media, and industry events.
• Build, mentor, and manage a high-performing marketing team that embraces AI-led experimentation and data-first decision-making.
• Collaborate with Product, Sales, and Customer Success teams to ensure consistent go-to-market alignment and messaging.
• Stay ahead of AI marketing trends, martech innovations, and ethical AI practices to maintain a competitive advantage.

Requirements

• Masters degree in Marketing, Business, or a related field.
• 12+ years of marketing experience, with at least 5 years in a leadership role within a SaaS or technology-driven environment.
• Proven track record in AI marketing, digital transformation, and automation-led growth.
• Deep expertise in SEO/SEM, digital demand generation, and data-driven marketing strategies.
• Strong understanding of AI tools and platforms (e.g., HubSpot AI, Salesforce Einstein, Adobe Sensei, ChatGPT, Jasper, etc.).
• Excellent analytical and leadership skills with the ability to translate insights into impactful strategies.
• Experience managing marketing automation, CRM systems, and advanced analytics platforms.

Preferred Skills

• Experience in scaling SaaS startups or leading marketing during high-growth phases.
• Familiarity with Account-Based Marketing (ABM), AI-driven lead nurturing, and predictive customer analytics.
• Knowledge of AI ethics, data privacy, and responsible AI use in marketing.
• Strong understanding of SaaS KPIs, lifecycle marketing, and AI-enhanced performance optimization.
• Ability to combine strategic vision with hands-on execution and operational excellence.