Digital Marketing Specialist

2 weeks ago

Salem, Tamil Nadu, India Mpeoples Business solutions private limited Full time ₹ 1,50,000 - ₹ 28,00,000 per year

Job Title: Digital Marketing Executive (Experienced)

Location: Salem

Job Type: Full-time

Qualification : Any Degree

Experience Required: 1 -2 years

Job Summary:

We are seeking a highly motivated and experienced Digital Marketing Executive to support andexecute a range of digital marketing activities. The ideal candidate should be well-versed incampaign planning, SEO, content creation, social media management, and clientcommunication. This is an exciting opportunity to work with a collaborative marketing team anddrive online growth and engagement.

Key Responsibilities:

● Assist in planning and executing digital marketing campaigns, including:

  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing)
  • Email Marketing
  • Social Media Marketing
  • Local SEO strategies

● Create, schedule, and publish engaging content across various platforms:

  • Instagram, LinkedIn, Twitter (X), YouTube, Facebook

● Monitor and analyze digital campaign performance using tools such as:

  • Google Analytics, Google Search Console, Google Ads
  • Meta Business Suite, etc.

● Conduct regular market research and competitor analysis to identify trends andOpportunities.

● Support blog writing, keyword research, and on-page content optimization for SEO.

● Assist in managing and executing email marketing campaigns (Mailchimp, Zoho, etc.).

● Collaborate with designers and the internal marketing team to develop branding andpromotional materials.

● Prepare weekly reports on campaign performance and suggest data-drivenimprovements.

● Design and create engaging visual content such as posters, reels, and short videos.

● Handle client communications and management with professionalism and clarity.

Required Skills:

● Proven experience in digital marketing (SEO, SEM, Social Media, Email)

● Excellent written and verbal communication skills

● Hands-on experience with digital tools (Google Suite, Meta Business Suite, Canva, etc.)

● Content creation skills (basic graphic design and video editing)

● Strong analytical mindset with attention to detail

● Ability to manage multiple tasks and deadlines

● Client-focused attitude and team collaboration

Contanct No:

Job Type: Full-time

Education:

  • Bachelor's (Preferred)

Experience:

  • Digital marketing: 3 years (Preferred)
  • total work: 3 years (Preferred)

Work Location: In person

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