Freelance Digital Marketing Consultant

3 days ago


Salem, Tamil Nadu, India JPCTC TECHNOLOGY Full time ₹ 21,60,000 - ₹ 64,80,000 per year

We're seeking a hands-on digital marketing freelancer who can strategize, execute, and optimize campaigns across major platforms.

You will be responsible for:

1.Performance Marketing

  • Setup and manage Meta Ads (Facebook + Instagram):
  • App install campaigns, Click-to-WhatsApp campaigns
  • Setup and manage Google Ads:
  • Search campaigns (location-specific keywords), display remarketing
  • Optimize campaigns for CPI, CPA, CTR, ROI

2.Content & Social Media Marketing

  • Plan and create weekly content calendar (Tamil + English mix)
  • Design creatives (Canva) or manage basic video edits (CapCut or similar)
  • Post 3–4 Reels and 3–5 static creatives/week (Instagram/Facebook)
  • Run giveaways, polls, testimonials, doctor intro reels, and campaigns

3.SEO & Organic Growth

  • Perform basic SEO for our website/landing pages
  • Publish weekly blogs/articles (AI-assisted allowed)
  • Optimize app descriptions (ASO) in Play Store / App Store

4.Tracking & Reporting

  • Setup tracking via Firebase, Meta Pixel, Google Analytics
  • Generate weekly reports: installs, leads, CTR, CPC, top-performing creatives

We're seeking a hands-on digital marketing freelancer who can strategize, execute, and optimize campaigns across major platforms.

You will be responsible for:

1.Performance Marketing

  • Setup and manage Meta Ads (Facebook + Instagram):
  • App install campaigns, Click-to-WhatsApp campaigns
  • Setup and manage Google Ads:
  • Search campaigns (location-specific keywords), display remarketing
  • Optimize campaigns for CPI, CPA, CTR, ROI

2.Content & Social Media Marketing

  • Plan and create weekly content calendar (Tamil + English mix)
  • Design creatives (Canva) or manage basic video edits (CapCut or similar)
  • Post 3–4 Reels and 3–5 static creatives/week (Instagram/Facebook)
  • Run giveaways, polls, testimonials, doctor intro reels, and campaigns

3.SEO & Organic Growth

  • Perform basic SEO for our website/landing pages
  • Publish weekly blogs/articles (AI-assisted allowed)
  • Optimize app descriptions (ASO) in Play Store / App Store

4.Tracking & Reporting

  • Setup tracking via Firebase, Meta Pixel, Google Analytics
  • Generate weekly reports: installs, leads, CTR, CPC, top-performing creatives

We are looking :

1–3 years experience in digital marketing

Experience with Meta Ads & Google Ads

Comfortable with Canva, short-form video tools

Can write basic ad copies in English (Tamil preferred)

Knows how to interpret campaign results and adjust strategy

Able to share past work portfolio or performance metrics

Job Types: Part-time, Freelance

Pay: ₹15, ₹18,000.00 per month

Work Location: In person



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