Product Marketing Manager, Play, Platforms and Devices Marketing

2 weeks ago

Bengaluru, Karnataka, India Google Full time ₹ 15,00,000 - ₹ 25,00,000 per year
Minimum qualifications:
  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in marketing with working across one or more marketing fields (e.g., growth marketing, product marketing, brand marketing, social).
  • Experience in managing cross-functional or cross-team projects.
Preferred qualifications:
  • Experience in marketing, technology, publishing, or a related field.
  • Ability to work with ambiguity and self-directing projects in an unstructured environment.
  • Excellent program management and communication skills with ability to manage projects across multiple stakeholders.
  • Excellent problem solving and investigative skills with the ability to translate analysis to communications.
About the job:
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

In this role, you will support marketing for Google Play Books as well as Google Play brand marketing efforts. You will partner with internal and external stakeholders to craft messaging and develop programs that engage consumers, partners and advisors. You will be telling stories across a variety of mediums (e.g., video, blog posts, social, presentations, etc). You will be managing multiple priorities and can thrive in ambiguity, and put an emphasis on tracking progress against defined goals.Google Play offers music, movies, books, apps and games for devices, powered by the cloud. It syncs across devices and on the web. As part of the Android and Mobile team, Googlers working on Google Play do everything from engineering our backend systems, to shaping product strategy, to forming great content partnerships. They make it possible for people to do things like buy an ebook or song on their Android phone, then have it instantly available on their laptop. The Google Play team enhances the Android ecosystem by giving developers and partners a premium store where they can reach millions of users.
Responsibilities:
  • Plan and execute go-to-market strategies for new product, program and feature launches. Craft product messaging and positioning, and recommendations for product improvements based on user insights and market analysis.
  • Develop external communications, including event narratives, blog posts, and other marketing collateral.
  • Collaborate with stakeholders to understand the engagement, consumer insights and positioning, and product performance.
  • Work with regional and local marketing teams to communicate marketing goals and objectives and ensure global campaign alignment.
  • Advocate developers or publishers in the region, showcasing the unique market nuances of this region through insights and shepherding product and brand development that can serve the needs of audience.

  • Product Marketing Manager, Platforms and Devices, Play

    3 days ago

    Bengaluru, Karnataka, India Google Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Minimum qualifications:Bachelor's degree or equivalent practical experience.4 years of experience in marketing with working across one or more marketing fields (e.g., growth marketing, product marketing, brand marketing, social).Experience in managing cross-functional or cross-team projects.Preferred qualifications:Excellent program management and...

  • Senior Manager, Product Management

    1 week ago

    Bengaluru, Karnataka, India Analog Devices Full time US$ 1,20,000 - US$ 2,00,000 per year

    About Analog DevicesAnalog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate...

  • Senior Manager, Product Management

    15 hours ago

    Bengaluru, Karnataka, India Analog Devices Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    About Analog DevicesAnalog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate...

  • Performance Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India The Marketing Miles Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title: Performance Marketing SpecialistLocation: Bangalore, HybridExperience: 3-5 YearsEmployment Type: Full-TimeCompany: The Marketing MilesAbout the Role:We're seeking a data-driven and creative Performance Marketing Specialist to join our dynamic team. This hybrid role is ideal for someone who is equally passionate about running high-ROI performance...

  • Digital Marketing Manager

    2 weeks ago

    Bengaluru, Karnataka, India Qoulomb Marketing Pvt. Ltd. Full time ₹ 30,00,000 - ₹ 40,00,000 per year

    Digital Marketing Manager (2–4 Years)Location: Remote | Full-TimeSalary Range: ₹3–4 LPAAbout the RoleWe are looking for a Digital Marketing Manager with 2–4 years of hands-on experience in managing and optimizing multi-channel digital campaigns.The ideal candidate should be strong in social media, PPC, and email marketing, capable of handling client...

  • Digital Marketing Manager

    2 days ago

    Bengaluru, Karnataka, India NETTRIX MARKETING PRIVATE LIMITED Full time ₹ 4,20,000 - ₹ 5,40,000 per year

    Key ResponsibilitiesDevelop and implement a digital marketing strategy tailored to real estate projects and customer segments.Manage lead generation campaigns through Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and other paid channels.Optimize the company website, project microsites, and landing pages for maximum visibility and lead conversion.Oversee...

  • Go-To-Market Manager, Apps

    2 weeks ago

    Bengaluru, Karnataka, India Google Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Minimum qualifications:Bachelor's degree or equivalent practical experience.6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).Experience managing cross-functional or cross-team projects.Preferred qualifications:5 years of experience in a go-to-market, or marketing role...

  • Go-To-Market Manager, Apps

    12 hours ago

    Bengaluru, Karnataka, India Google Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Minimum qualifications:Bachelor's degree or equivalent practical experience.6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).Experience managing cross-functional or cross-team projects.Preferred qualifications:5 years of experience in a go-to-market, or marketing role...

  • Go-To-Market Manager, Apps

    1 week ago

    Bengaluru, Karnataka, India Google Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Minimum qualifications:Bachelor's degree or equivalent practical experience.6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).Experience managing cross-functional or cross-team projects.Preferred qualifications:5 years of experience in a go-to-market, or marketing role...

  • Engineer, Product Applications

    2 days ago

    Bengaluru, Karnataka, India Analog Devices Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Come join Analog Devices (ADI) – a place where Innovation meets Impact. For more than 55 years, Analog Devices has been inventing new breakthrough technologies that transform lives. At ADI you will work alongside the brightest minds to collaborate on solving complex problems that matter from autonomous vehicles, drones and factories to augmented reality...