Performance Marketing Executive
7 days ago
Job Title: Performance Marketing Executive
Location: Punjabi Bagh, New Delhi
Experience: 1–2 Years
Industry: D2C (Direct-to-Consumer) – Health & Wellness
Company: Swasthum Wellness Private Limited
Brands: Getmymettle (Sports Nutrition), Naturnest (Wellness & Health Essentials)
About the Company:
Swasthum Wellness is a leading D2C wellness company offering premium health and nutrition products through its flagship brands –
Getmymettle
, a trusted name in sports supplements, and
Naturnest
. We are driven by innovation and committed to helping people live healthier lives through high-quality products.
Role Overview:
We are looking for a performance marketing executive with 1–2 years of experience, preferably in the D2C space. The ideal candidate should have hands-on experience in Meta Ads and Google Ads campaigns, optimizing for performance, and scaling ad spends efficiently. This is an in-house role based out of Punjabi Bagh, New Delhi.
Key Responsibilities:
● Plan, execute, and optimize Meta and Google Ads campaigns to achieve revenue and performance goals. ● Manage and monitor daily budgets, campaign performance, and ROAS (Return on Ad Spend).
● Collaborate closely with designers and video editors to create engaging ad creatives and video content. ● Continuously analyze campaign data, identify insights, and implement strategies for higher conversions and revenue growth.
● Conduct A/B testing for creatives, audiences, and landing pages to improve ad effectiveness.
● Stay updated on the latest digital marketing trends, ad policies, and D2C best practices.
● Prepare weekly and monthly performance reports with actionable insights.
Requirements:
● 1–2 years of hands-on experience in Meta and Google Ads is mandatory.
● Prior experience in a D2C brand is mandatory.
● Strong understanding of performance marketing metrics (CPC, CPA, ROAS, CTR, etc.).
● Experience with tools like Google Analytics, Meta Pixel, and Conversion API.
● Ability to work independently and manage campaigns end-to-end.
● Analytical mindset with attention to detail.
● Good communication and team collaboration skills.
Perks & Benefits:
● Competitive salary
● Opportunity to work with fast-growing D2C brands
● Friendly and growth-oriented work environment
● Learning and development opportunities
To Apply: Send your resume and portfolio (if any) to with the subject line: Performance Marketing Executive– [Your Name]
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