Performance Marketing Executive

2 weeks ago

Delhi, Delhi, India Maison De Fouzdar Full time ₹ 7,40,000 - ₹ 14,90,000 per year

Brand:
Maison de Fouzdar

Location:
Green Park, New Delhi

Experience:
4-6 years

About the Role

We are looking for a
Performance Marketing Executive who is 100% sales-driven
and can scale online revenue through Meta Ads, Google Ads, WhatsApp marketing, and e-commerce management. The ideal candidate must know how to
generate consistent sales
, optimize campaigns for high ROAS, and manage all digital platforms where our products are listed.

Key Responsibilities
1. Sales Generation Through Paid Ads

  • Run and optimize
    Meta Ads
    (Facebook/Instagram) focusing on conversion campaigns.
  • Execute
    Google Ads
    (Search, Shopping & Display) to drive high-intent buyers.
  • Maintain strong ROAS and ensure daily, weekly, and monthly sales targets are met.

2. WhatsApp Marketing for Conversions

  • Create WhatsApp broadcast campaigns for offers, new launches, and retargeting.
  • Build automated flows for
    cart recovery, COD confirmation, repeat sales & follow-ups
    .
  • Track conversions and continuously improve messaging to increase sales.

3. Website & E-Commerce Sales Optimization

  • Manage product listings, pricing, and inventory on the Maison de Fouzdar website.
  • Optimize product listings on all e-commerce platforms.
  • Improve product descriptions, images, and landing pages to boost conversion rates.

4. Performance Tracking & Revenue Reporting

  • Analyze daily sales, ad performance, CAC, and ROAS.
  • Share conversion insights and recommendations for revenue growth.
  • Monitor customer journey and reduce drop-offs across funnels.

5. Strategy for Scaling Revenue

  • Plan monthly sales campaigns, festive offers, and remarketing strategies.
  • Identify best-selling products and push them for higher returns.
  • Explore new audience segments and channels to grow revenue consistently.

Skills Required

  • Strong hands-on experience with
    Meta Ads, Google Ads & WhatsApp Marketing
    .
  • Proven ability to
    generate online sales
    through paid marketing.
  • Understanding of e-commerce, Shopify/WordPress, and marketplace operations.
  • Excellent data analysis skills and knowledge of analytics tools.
  • Creative mindset for ad copies, visuals, and product messaging.
  • Ability to work under sales targets and deliver results.

What We're Looking For

  • Someone who thinks
    sales-first
    , not just campaign-first.
  • Someone who can independently run campaigns and scale revenue.
  • Someone who understands luxury/premium branding (bonus).

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