
Performance Marketer
2 days ago
Job Title: Performance Marketing Specialist – Fashion & Jewelry D2C Brands
Location: Remote
Experience Required: Minimum 1 year in performance marketing for Fashion / Jewelry / Accessories D2C brands
Key Responsibilities
- Plan, manage, and optimize paid media campaigns across Meta Ads, Google Ads, and other relevant platforms.
- Conduct A/B testing on creatives, audiences, and funnels to improve ROAS.
- Develop and execute performance marketing strategies tailored to D2C fashion & jewelry brands.
- Analyze campaign performance, prepare reports, and provide actionable insights.
- Collaborate with design and content teams to create engaging ad creatives.
- Monitor budgets, track KPIs, and ensure efficient ad spend utilization.
- Stay updated on industry trends, platform updates, and competitor strategies.
Requirements
- Minimum 1 year of experience in performance marketing for D2C fashion, jewelry, or accessories brands.
- Proven track record of achieving positive ROAS and reducing CAC.
- Strong understanding of Meta Ads, Google Ads, Analytics, and Pixel/CAPI tracking.
- Knowledge of Shopify or other D2C e-commerce platforms is a plus.
- Analytical mindset with ability to translate data into actionable strategies.
- Creative problem-solver with a passion for fashion & lifestyle brands.
Job Type: Full-time
Pay: ₹25, ₹35,000.00 per month
Experience:
- D2c Brand Marketing: 1 year (Required)
Work Location: Remote
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