Marketing Manager

2 days ago

Noida, Uttar Pradesh, India iSOURCe Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Company Description

iSOURCe Opportunities is India's leading provider of actionable sales intelligence, competitive research, demand generation, focused databases, and other value-added services to information technology companies. Founded in 2003, iSOURCe Opportunities specializes in the complex sale of IT products and solutions with long sales cycles. The company offers best-in-class lead management techniques and successful response management strategies to enhance client marketing activities. iSOURCe Opportunities also runs projects using a proprietary master database, built and maintained through IT research since 2003, and provides detailed reports to clients for identifying the best ROI from marketing activities.

Role Description

This is a full-time on-site role for a Marketing Manager located in Ranchi. The Marketing Manager will lead marketing campaigns, direct mail, webinars, and GTM campaigns. Responsibilities include developing marketing strategies, managing marketing budgets, conducting market research, coordinating with sales teams, monitoring and analyzing performance metrics, and preparing various marketing reports to assess ROI and campaign success.

Qualifications

  • Marketing skills including campaign management, strategy development, and budget management
  • Experience in conducting market research and competitive analysis
  • Strategic planning and execution skills
  • Excellent written and verbal communication skills
  • Proficiency in using marketing tools and CRM software
  • Ability to work independently and lead a team
  • Experience in the IT industry is a plus
  • Bachelor's degree in Marketing, Business Administration, or a related field

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