Website Management Executive

2 weeks ago

Pune, Maharashtra, India Electromech Material Handling Systems Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Role & responsibilities :

  • Website Content & Updates: Manage and update web pages, product information, blogs, case studies, and visuals in line with ElectroMechs brand and business objectives.
  • Technical Website Management: Implement redesigns, performance improvements, and structural enhancements using WordPress and PHP.
  • Technical SEO: Execute advanced SEO strategies including schema markup, redirects, sitemaps, Core Web Vitals, and accessibility compliance.
  • PHP Development: Modify or troubleshoot website PHP code to create new features, resolve issues, and improve site usability.
  • Digital Campaign Support: Develop and launch landing pages and microsites for product launches, exhibitions, and campaigns in coordination with the marketing team.
  • Marketing Technology Integration: Set up and administer email marketing platforms (Mailchimp, HubSpot, or similar), marketing automation tools, and lead capture solutions.
  • Analytics & Tagging: Manage tracking, analytics, and reporting with Google Analytics, Search Console, and Tag Manager.
  • Performance Monitoring: Ensure optimal website loading speed, uptime, and mobile responsiveness.
  • Reporting: Generate monthly reports on web traffic, engagement, and SEO performance. Share actionable insights for ongoing improvement.
  • Vendor & Team Collaboration: Act as liaison with IT, design, and external vendors for technical troubleshooting and project delivery.

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