Senior Sales Development Representative

2 days ago


Kolkata West Bengal India CodelogicX Technologies Full time ₹ 12,00,000 - ₹ 36,00,000 per year

We are looking for an experienced Senior Sales Development Representative (SDR) with 6+ years of proven expertise in prospecting, lead qualification, and pipeline development. The Senior SDR will play a pivotal role in identifying target accounts, engaging with decision -makers, and booking qualified meetings for the sales team. This position demands a strong mix of strategic outbound execution, process ownership, and team mentorship. Key Responsibilities• Outbound Prospecting: Execute multi -channel outreach (email, LinkedIn, phone, bidding platforms) to engage decision -makers.• Lead Qualification: Assess inbound and outbound leads to ensure alignment with Ideal Client Profiles (ICP).• Meeting Generation: Consistently schedule qualified discovery calls and demos for the sales team.• Proposal & Messaging: Tailor outreach campaigns, write compelling proposals, and adjust messaging based on market feedback.• Pipeline Management: Maintain accurate and up -to -date lead data and activities in CRM (HubSpot, Salesforce, or equivalent).• Process Optimization: Drive improvements in cadence design, outreach personalization, and performance tracking.• Mentorship: Coach and support junior SDRs to improve productivity, messaging quality, and qualification skills.• Collaboration: Work closely with Account Executives and Marketing teams to align campaigns with market positioning. Requirements• Experience: 6+ years in SDR/BDR roles, preferably within IT services, SaaS, or technology consulting.• Track Record: Consistent success in lead generation and meeting quota targets.• Skills:o Expert in outbound sales tactics and cold outreacho Strong proposal writing and business communicationo Familiarity with CRM and automation tools (HubSpot, Salesforce, Apollo, Lemlist, LinkedIn Sales Navigator)o Ability to analyze performance metrics and optimize campaigns• Mindset: Self -starter, target -driven, and comfortable in a fast -paced, high -growth environment.KPIs & Targets• Qualified Leads Generated: Minimum 40–50 qualified leads per month.• Conversion Ratio: At least 20–25% of leads progressing to proposal/demo stage.• Revenue Contribution: Expected to contribute $250K+ annual pipeline opportunities.• Response SLA: All inbound and warm leads responded to within 24 hours.• CRM Hygiene: 100% accuracy in updating lead status, notes, and follow -ups.• Outreach Activity: Minimum 120 – 150 targeted outreach attempts per week (emails, LinkedIn connects, calls). BenefitsHealth insurance. Hybrid working mode. Provident Fund.Parental leave. Yearly Bonus. Gratuity. Location: Kolkata Full time 



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