Brand marketing manager

9 hours ago


Mumbai, Maharashtra, India Craftworld Events Pvt Ltd Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Role
- Brand marketing manager

Experience
- Minimum 4-5 yrs

Location
- Andheri (E)

Industry
- Event Management/ Fashion/ Lifestyle/ Entertainment/ Advertisement


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Develop and implement marketing plans and campaigns aligned with business objectives


•     
Manage and oversee all marketing channels, including digital (SEO, SEM, social media, email), content, events, PR, and offline media


•     
Lead a team of marketers, content creators, and external vendors to deliver projects on time and on budget


•     
Monitor market trends, competitor activities, and customer behavior to identify opportunities


•     
Plan and manage the marketing budget, ensuring efficient spend and ROI tracking


•     
Analyze performance metrics and prepare reports on campaign effectiveness and KPIs


•     
Collaborate with sales, product, and design teams to ensure brand consistency and market alignment


•     
Oversee brand messaging, positioning, and identity across all touchpoints



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