Social Media Marketing Specialist

2 days ago

Coimbatore, Tamil Nadu, India Xplore IT Corp Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Job Title: Google Ads & Meta Campaigns Specialist

Department:
Digital Marketing

Location:
Coimbatore/Onsite

Reporting To:
Digital Marketing Manager

Immediate joiners preferred.

Job Overview

We're seeking a data-driven and creative
Google Ads & Meta Campaigns Specialist
with proven experience to lead paid media efforts across Google and Meta platforms. This role is pivotal in driving ROI-focused campaigns, optimizing performance, and crafting compelling ad strategies that convert.

Key Responsibilities

  • Campaign Management:
  • Plan, launch, and optimize paid campaigns on Google Ads and Meta (Facebook & Instagram)
  • Manage budgets, bids, and pacing to maximize ROI
  • Conduct A/B testing on creatives, audiences, and placements
  • Strategy & Execution:
  • Develop full-funnel ad strategies aligned with business goals
  • Perform keyword and audience research to refine targeting
  • Collaborate with creative teams to produce high-performing ad assets
  • Analytics & Reporting:
  • Monitor campaign performance using Google Analytics, Meta Ads Manager, and other tools
  • Generate actionable insights and performance reports
  • Recommend optimizations based on data trends and KPIs
  • Innovation & Growth:

o  Stay updated on platform changes, algorithm updates, and industry trends

o  Explore emerging ad platforms (e.g., Twitter, LinkedIn) as needed

o  Contribute to quarterly planning and performance reviews

Qualifications

  • 1-2 years of hands-on, proven experience managing Google Ads and Meta campaigns
  • Strong understanding of performance marketing metrics (CTR, ROAS, CPA, etc.)
  • Proficiency in Google Ads, Meta Ads Manager, and Google Analytics
  • Excellent copywriting and ad creative ideation skills
  • Experience with eCommerce, lead generation, or B2B campaigns is a plus
  • Strong communication and stakeholder management skills
  • Candidates should reside in areas that allow for easy daily travel to Coimbatore.

Perks

Competitive and as per the industry standards.

If interested, send in your resumes to

  • Social Media Marketing Specialist

    7 days ago

    Coimbatore, Tamil Nadu, India Virtual Reality Akademeia Private Limited Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionVR Akademeia redefines education for students and young adults through the world's first VR learning platform. We leverage immersive VR experiences to bridge the gap between learners and mentors, fostering deeper understanding and knowledge retention. Our unique approach combines VR for engaging exploration with distraction-free AR for...

  • Social Media Marketing Specialist

    7 days ago

    Coimbatore, Tamil Nadu, India Shogan Systems Full time ₹ 18,000 - ₹ 2,00,000 per year

    Social Media Marketing SpecialistJob Summary: We are looking for a dynamic and results-oriented Social Media Marketing Executive to manage and enhance Shogan presence across social media platforms. Based in our Coimbatore office, this role involves developing and executing social media strategies to increase brand awareness, engage our community, and drive...

  • Social Media Marketer

    7 days ago

    Coimbatore, Tamil Nadu, India TeachEdison Full time ₹ 5,00,000 - ₹ 10,00,000 per year

    Key ResponsibilitiesDevelop and execute social media strategies across multiple platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok)Create engaging content that reflects EdisonOS' brand voice and valuesRepurpose long-form content (podcasts, videos, blogs) into platform-specific social media postsMonitor social media trends and adapt strategies to...

  • Social Media Marketing Manager

    5 days ago

    Coimbatore, Tamil Nadu, India Prognova Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job description:Social Media Marketing Manager (Paid Meta Specialist)Location: CoimbatoreExperience: 6 – 10 yearsJob SummaryWe are a UK-based digital agency expanding in India and looking for an experienced Social Media Marketing Manager / Paid Meta Specialist to manage and optimize Facebook & Instagram campaigns for both the UK and Indian...

  • Social Media Marketing Specialist

    4 days ago

    Coimbatore, Tamil Nadu, India beBeeMarketing Full time US$ 1,50,000 - US$ 2,00,000

    Job DescriptionWe are seeking a skilled and dedicated Social Media Marketing Specialist to enhance our online presence.The primary responsibility of this role is to engage with followers by responding to comments, messages, and mentions across platforms in a timely and brand-consistent manner.This involves fostering a helpful, friendly, and interactive...

  • Social Media Marketing Manager

    2 days ago

    Coimbatore, Tamil Nadu, India Prognova Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    We're Hiring: Social Media Marketing Manager (Paid Meta Specialist) Location: Coimbatore | Experience: 6–10 yearsWe are aUK-based digital agency expanding in Indiaand are looking for a talentedSocial Media Marketing Manager / Paid Meta Specialistto lead and optimizeFacebook & Instagram campaignsfor both the UK and Indian markets.What You'll Do:Plan,...

  • Social Media Coordinator

    7 days ago

    Coimbatore, Tamil Nadu, India Drs Publication and Research International Private Limited Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionDr. Mariea's Publication and Research International Private Limited, founded by Dr. Mariea Francis in 2018, is a trusted partner for scientific publishing in the dental and medical fields. Based in Coimbatore, Tamil Nadu, the company provides comprehensive solutions including manuscript and thesis editing, systematic reviews, plagiarism...

  • Social Media Strategist

    2 days ago

    Coimbatore, Tamil Nadu, India beBeeStrategy Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title:Marketing SpecialistAbout the Role:The successful candidate will be responsible for developing and implementing comprehensive social media strategies to drive engagement and increase brand visibility.This includes creating and curating high-quality content across multiple platforms, analyzing performance metrics to optimize campaigns, and...

  • Social Media Marketing Trainee

    7 days ago

    Coimbatore, Tamil Nadu, India Green Delight Innovations Private Limited Full time ₹ 2,50,000 - ₹ 5,00,000 per year

    Company DescriptionGreenDelight Innovations Private Limited, founded in 2018 as a student startup, is a social enterprise that produces natural feminine hygiene products under the brand Bliss Natural. Bliss Natural aims to reduce plastic waste from sanitary pads by using sustainable Kenaf fibers, providing safe and hygienic menstrual hygiene solutions. The...

  • Social Media Influencer

    7 days ago

    Coimbatore, Tamil Nadu, India GeDre Full time US$ 40,000 - US$ 80,000 per year

    Job OverviewWe are hiring young and talented individuals as Social Media influencers to join our Marketing team in Coimbatore to work for US and UK-based clients.Your primary goal will be to get traction and publicity through social media platforms such as Youtube, Facebook, Instagram, Twitter, and many more. As a Social Media Influencer, you will be...