Social Media Marketer

16 hours ago

Coimbatore, Tamil Nadu, India TeachEdison Full time ₹ 2,00,000 - ₹ 6,00,000 per year
Key Responsibilities
  • Develop and execute social media strategies across multiple platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok)
  • Create engaging content that reflects EdisonOS' brand voice and values
  • Repurpose long-form content (podcasts, videos, blogs) into platform-specific social media posts
  • Monitor social media trends and adapt strategies to maximize reach and engagement
  • Collaborate with internal team to align social media efforts with overall marketing goals
  • Every effort put into social media should branch out from marketing team and its goals
  • Analyze performance metrics and optimize content based on insights
  • Always follow the content calendar and be consistent with posting contents
  • Stay updated on test prep industry trends and competitive landscape
Required Qualifications
  • 1-3 years of experience in social media marketing
  • Proven track record of creating engaging social media content
  • Strong writing and communication skills
  • Experience with social media management tools and analytics platforms
  • Understanding of different social media platforms and their unique audiences
  • Creative mindset with ability to think strategically about brand positioning
  • Experience in education technology or test prep industry (preferred)

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