Influencer Manager

4 days ago

Mumbai, Maharashtra, India Muscle Pro Nutrition Pvt Ltd Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Role Summary

We are seeking a dynamic and results-oriented Influencer Manager (or Influencer Executive) to develop, execute and manage influencer-marketing initiatives. This role will drive partnerships with social media influencers and content creators, build brand awareness, engage target audiences and contribute to measurable business goals via influencer channels. The candidate will collaborate with marketing, social media, content and PR teams to maximize the impact of influencer campaigns.

Key ResponsibilitiesStrategy & Planning

  • Define and implement the influencer-marketing strategy in alignment with broader marketing and brand objectives
  • Set clear campaign goals/KPIs (e.g., reach, engagement, conversions, brand awareness) before launch.
  • Conduct market research: understand our target audience, identify trends in social media and influencer space, and monitor competitor activity
  • Develop budgets, timelines and resource plans for influencer initiatives.

Influencer Identification & Relationship Management

  • Source, evaluate and onboard relevant influencers/content creators whose audience, style and values align with our brand.
  • Negotiate terms and contracts with influencers: deliverables, timelines, compensation, exclusivity, usage rights etc.
  • Manage ongoing relationships with influencers: act as the point of contact, ensure deliverables are met, give creative input, manage expectations and maintain long-term partnerships.

Campaign Execution

  • Brief influencers: align them with brand messaging, campaign objectives, content guidelines, timeline and deliverables.
  • Coordinate creative development: work with content/social/creative teams to ensure content meets brand standards and campaign goals.
  • Oversee content publishing: ensure influencer posts go live as per schedule, monitor brand tagging/mentions, ensure transparency/disclosure (if applicable) and compliance with regulations.
  • Track and manage campaign logistics: e.g., gifting, product dispatch, travel or experiential coordination

Monitoring & Performance Analysis

  • Track campaign metrics (e.g., reach, impressions, engagement rate, conversion, ROI) and maintain a campaign tracker/dashboard.
  • Provide post-campaign reports with actionable insights, learnings and recommendations for future campaigns.
  • Optimize campaigns in-flight (where possible) and adapt strategy based on real-time performance and trends.

Cross-functional Collaboration

  • Work closely with social media managers, content creators, PR teams, paid media teams (if amplifying influencer content), legal/compliance (for contracts, disclosures, usage rights) and product teams.
  • Ensure influencer content aligns seamlessly with other marketing initiatives and brand voice.

Trend & Platform Awareness

  • Stay up to date with social media and influencer marketing trends, platform algorithm changes, emerging creator types, and best practices for influencer campaigns.
  • Proactively test new formats, platforms or strategies (e.g., short-form video, live streams, brand/influencer collaborations) to drive innovation.

kindly send cv -

Location - Mumbai (Kurla)

  • Influencer Marketing Intern

    2 weeks ago

    Mumbai, Maharashtra, India Fame Keeda | Influencer Marketing Agency Full time ₹ 1,50,000 - ₹ 2,50,000 per year

    WE ARE HIRINGPosition: Influencer Marketing InternSetup: Work From HomeWe are seeking someone with a keen interest in social media and creator trends, who is motivated to learn the strategic and operational aspects of influencer campaigns.What you'll get to do:Discover and connect with creators across different nichesHelp with influencer outreach,...

  • Marketing Senior Specialist

    4 days ago

    Mumbai, Maharashtra, India Influencer Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Role and Responsibilities:Lead, identify and proactively onboard influencers on performance campaignsUnderstand and figure out how to maximize storefront performance by matching theright influencers with the right brandsGuide the discussion on product and brand integration in influencers' content.Coordinate and manage expectations in terms of quality and...

  • Influencer Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India AgentC Full time ₹ 3,60,000 - ₹ 4,80,000 per year

    Job Title: Influencer Marketing Manager / ExecutiveLocation: Mumbai, MahimExperience: 2+ yearSalary: 30k - 40kThe Influencer Marketing Executive is responsible for identifying, managing, and nurturing relationships with influencers to maximize brand reach and engagement. This role requires a deep understanding of social media platforms, influencer trends,...

  • Influencer Marketing Manager

    2 days ago

    Mumbai, Maharashtra, India 4ad6ddbe-d1e7-4dc5-a8e0-d7172cc58c55 Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Influencer Marketing ManagerAbout us:IGP is a global gifting platform that helps people celebrate every moment big or small through thoughtful gifts, cakes, flowers, and curated hampers. From birthdays and anniversaries to everyday surprises, we make it easy to create meaningful moments that matter. With 30-minutes delivery, IGP is pioneering quick commerce...

  • Influencer Marketing Manager

    6 days ago

    Mumbai, Maharashtra, India FINVASIA CAREER Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Job Title: Influencer Marketing ManagerLocation: MumbaiExperience: 4-5 YearsDepartment: MarketingJob Summary:We are looking for an experienced and dynamic Influencer Marketing Manager to join our growing marketing team. The ideal candidate will have 4-5 years of experience in executing influencer campaigns, building brand partnerships, and driving engagement...

  • Influencer Marketing Manager

    6 days ago

    Mumbai, Maharashtra, India Unstoppable Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    We're Hiring: Influencer Marketing ManagerLocation:Full time/ OnsiteCompany:Unstoppable Creative AgencyExperience:1-3 years (Influencer Marketing)Are you passionate about the world of influencers, content creation, and digital culture?Do you thrive in a fast-paced, creative environment where you lead, manage, and innovate?If yes — we'd love to have you on...

  • Influencer Marketing Manager

    2 weeks ago

    Mumbai, Maharashtra, India RD TELINET PRIVATE LIMITED Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionRD Mobile Accessories, based in Mumbai, is a trusted manufacturer and importer of mobile accessories and spare parts under our own brand since 1999. Serving customers across India, we combine quality, innovation, and reliability in every product.Role DescriptionThis is a full-time on-site role for an Influencer Marketing Manager based in...

  • Influencer Marketing Manager

    1 week ago

    Mumbai, Maharashtra, India Numoo HR Full time ₹ 4,50,000 - ₹ 7,50,000 per year

    Job Title: Influencer Marketing ManagerLocation: Mumbai, MaharashtraSalary 50K in handJob Overview:We are looking for a dynamic and experienced Influencer Marketing Manager to lead and scale our influencer initiatives. This is a strategic role for someone who not only understands the influencer ecosystem but can also lead campaigns that drive measurable ROI....

  • Influencer Marketing Manager

    7 minutes ago

    Mumbai, Maharashtra, India Ezo Books Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionEZO Books is a comprehensive, free invoicing, accounting, and billing app designed to assist small business owners, retailers, and suppliers. Our software supports multiple Indian languages, ensuring accessibility to a wide range of users. It helps manage banking transactions, keep records of credits and debits, and set reminders for...

  • Influencer Marketing Manager

    1 week ago

    Mumbai, Maharashtra, India wittyfluence Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    About WittyfluenceWittyfluence is the ultimate hub where content creators and brands come together to craft campaigns that truly make a difference. At Wittyfluence, we connect top content creators with brands to craft campaigns that deliver real results. Whether you're an influencer ready to grow your vibe or a brand looking for campaigns that actually...