Sr Digital Marketing Professional

4 days ago

Navi Mumbai, Maharashtra, India Mytek Innovations Pvt Ltd Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Job Title:
Digital Marketing Professional
Department:
Marketing
Job Summary:

We are looking for a results-driven
Digital Marketing Professional
to develop, implement, and manage online marketing campaigns that promote the company's brand, products, and services. The ideal candidate should have hands-on experience with digital marketing channels, strong analytical skills, and a creative mindset to optimize campaign performance and drive measurable growth.

Key Responsibilities:

  • Develop and execute digital marketing campaigns across
    SEO, SEM, social media, email marketing, and content marketing
    .
  • Manage and optimize
    Google Ads
    ,
    Meta Ads (Facebook/Instagram)
    , and other paid marketing channels to maximize ROI.
  • Plan and execute
    social media strategies
    to increase engagement and brand awareness.
  • Conduct keyword research and optimize website content for improved
    organic search rankings
    .
  • Create and manage
    email marketing campaigns
    , newsletters, and automation workflows.
  • Monitor and analyze campaign performance metrics using tools such as
    Google Analytics, Search Console, and Data Studio
    .
  • Coordinate with the
    design and content teams
    to produce engaging digital creatives and ad copies.
  • Stay updated with the latest digital marketing trends, algorithms, and technologies.
  • Generate performance reports and provide actionable insights for continuous improvement.
  • Manage
    online reputation
    and handle customer interactions across digital platforms.

Key Skills & Competencies:

  • Strong understanding of
    SEO, SEM, PPC, and social media marketing
    .
  • Proficiency in
    Google Ads, Meta Business Suite, LinkedIn Ads
    , and similar platforms.
  • Hands-on experience with
    Google Analytics, Tag Manager, and CRM tools
    .
  • Excellent communication, analytical, and project management skills.
  • Creative thinking with attention to detail and brand consistency.
  • Basic knowledge of
    graphic design tools (Canva, Adobe)
    and
    website CMS (WordPress)
    is an advantage.

Qualifications & Experience:

  • Bachelor's degree in
    Marketing, Business Administration, or related field
    .
  • 5 years+
    of experience in digital marketing or a similar role.
  • Certifications in
    Google Ads, HubSpot, or Meta Blueprint
    preferred.

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