Manager - Field CRM

3 days ago


Hyderabad Office, India IN10 (FCRS = IN010) Novartis Healthcare Private Limited Full time ₹ 20,00,000 - ₹ 25,00,000 per year
The Brand Field CRM Ops Lead is responsible for driving CRM and Alignment product enablement, enhancement, and operational execution for a specific brand or therapeutic area. This role plays a pivotal part in ensuring that the brand team's evolving Field CRM needs are met, enabling them to deliver a seamless, world-class user experience. Additionally, the Brand Ops Lead will co-manage CRM/JAMS operations in close collaboration with the Support Team for the brand, ensuring alignment across initiatives and operational excellence Key Responsibilities: Manage CRM and Alignment operations for the assigned brandAct as Project Manager for CRM/ZAIDYN product development, enhancements, and data integration for the brand Taking interviews with the business leads for requirement gathering and do UI/UX wireframe review with developers Lead testing efforts for CRM enhancements/releases impacting the brandMaintain a release roadmap and asset tracker for the brand, including CLM contentCoordinate with brand teams/SPOCs to gather input for CRM enhancements and data enablement needsLiaise with upstream and downstream teams to align on data/integration requirementsCollaborate with CRM Product, Alignment, Testing Leads, and Support Team for knowledge transfer and operational supportEnsure necessary DQs are created for CRM/JAMS operations and enhancements specific to the brandHandle ad-hoc brand-related CRM requests in coordination with the Support Team Essential Requirements:
• Overall, 7-8 + years of experience working on Field CRM (i.e. SFDC, Veeva platforms)
• B Tech / B Sc. or any other equivalent graduation.
• Preferably Salesforce Admin certified
• Good understanding and experience in Pharma Field Operations and their impact on field effectiveness
• Analytically adept in enabling data-based decision making to brands
• Strong communication and interpersonal skills
• High attention to detail with a strong focus on quality Desired Requirement:
• Prior experience in US Field Operations teams in pharma industry
• Good understanding of broader content management systems
• Demonstrated ability to work independently and manage tasks without supervision
• UI/UX skills preferred
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