SEO/GEO Specialist

3 days ago

Coimbatore, Tamil Nadu, India Nano Nino Full time ₹ 2,40,000 - ₹ 7,20,000 per year

About Nano Nino

At Nano Nino, we build innovative digital products that connect people, simplify processes, and scale impact across industries. From app development to intelligent platforms, we bring creative ideas to life through technology.

We're looking for a SEO/GEO Specialist who can drive our online visibility and help our products reach the right audience through smart, data-driven optimization strategies.

Key Responsibilities

Search Engine Optimization (SEO):

  • Develop, execute, and monitor on-page and off-page SEO strategies.
  • Conduct keyword research and competitor analysis to identify growth opportunities.
  • Optimize website structure, metadata, and content to improve ranking and traffic.
  • Collaborate with content and design teams to ensure SEO best practices are followed across web assets.

GEO & Local SEO Optimization:

  • Manage and enhance Google Business Profiles, maps listings, and other local directory presences.
  • Implement GEO-targeted strategies to boost regional search visibility.
  • Ensure consistent and accurate NAP (Name, Address, Phone) details across all online platforms.
  • Track and report performance in specific local or regional markets.

Performance & Analytics:

  • Monitor performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, or Moz.
  • Provide actionable insights and monthly performance reports.
  • Identify trends, technical issues, and new opportunities for ranking improvement.

Continuous Improvement:

  • Stay updated on search engine algorithm updates and SEO trends.
  • Experiment with new strategies, including voice search and AI-driven content optimization.
  • Recommend improvements to site UX, loading speed, and architecture for better SEO performance.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Computer Science, or related field.
  • 2–5 years of experience in SEO and GEO optimization (agency or product-based experience preferred).
  • Strong understanding of Google ranking algorithms and local search factors.
  • Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, and Google tools.
  • Analytical mindset with strong reporting and presentation skills.
  • Knowledge of HTML/CSS basics is a plus.
  • Excellent communication and teamwork skills.

Good to Have

  • Experience handling multi-location or international GEO campaigns.
  • Familiarity with AI-based SEO tools or automation platforms.
  • Understanding of App Store Optimization (ASO) for mobile products.

Why Join Nano Nino

  • Be part of a fast-growing tech company working on cutting-edge digital solutions.
  • Collaborate with dynamic cross-functional teams—developers, designers, marketers, and product managers.
  • Opportunity to own your SEO strategy and directly impact our product reach and growth.
  • A culture that encourages experimentation, innovation, and continuous learning.

Job Type: Full-time

Pay: ₹10, ₹30,000.00 per month

Benefits:

  • Paid sick time
  • Provident Fund

Work Location: In person

Application Deadline: 19/07/2025

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