Sales Development Representative

About ZapUp

"ZapUp is a SaaS company that provides automation / workflow / integration tools for businesses to streamline operations, etc."

Role Overview / Purpose

As a Sales Development Representative at ZapUp, you will be responsible for generating and qualifying new business opportunities. You will be the first point of contact for many prospects, working to spark interest, uncover needs, and pass qualified leads to the Account Executive / sales team for closure.

You'll play a key role in fueling the top of the sales funnel, helping scale ZapUp's growth by finding new customers in target markets.

Key Responsibilities

• Prospecting & Lead Generation
• Use outbound methods (cold calls, emails, outreach, social media) to identify and connect with potential customers
• Research target industries, companies, and decision-makers to build prospect lists
• Respond to and qualify inbound leads from marketing campaigns, website signups, events
• Lead Qualification & Discovery
• Engage with prospects to understand their pain points, needs, budget, and decision timelines
• Disqualify leads that don't fit, and nurture those that might in the future
• Appointment Setting
• Prepare and brief the sales team with context, insights, and background on the lead
• Ensure smooth handoff so that sales cycles can proceed efficiently
• Pipeline & CRM Management
• Maintain accurate and up-to-date records in CRM (e.g., Salesforce, HubSpot, etc.)
• Log all interactions, follow-ups, next actions, and lead statuses
• Track metrics (calls, emails, meetings booked, conversion rates) and report progress
• Collaboration & Feedback
• Work closely with Marketing to align messaging, campaigns, content, and targeting
• Provide feedback on outreach strategies, messaging, objection handling
• Participate in sales training, role playing, and continuous improvement
• Additional Tasks
• May assist with smaller deals or pilot customers (as allowed)
• Support trade shows, webinars, events with lead follow-up
• Help with campaign follow-ups, nurturing sequences

Requirements / Qualifications

• Education: Bachelor's degree (e.g., in Business, Marketing, Engineering, or related) or equivalent experience
• Experience: 1–2 years (or more) in sales, business development, or lead generation roles
• Strong verbal and written communication skills
• Comfort with outreach, cold calling, and handling rejection
• Excellent listening and questioning skills to uncover prospect needs
• Ability to quickly learn about ZapUp's products, use cases, and differentiators
• Experience with CRM / sales tools (e.g., Salesforce, HubSpot, Outreach, etc.)
• Self-motivated, target-driven, with strong time-management and organizational skills
• Resilience, persistence, and ability to adapt in a fast-paced environment
• Analytical mindset — ability to track metrics, test different outreach methods, optimize performance

Preferred / Nice-to-Have

• Experience working in B2B SaaS / software sales environment
• Exposure to the automation, workflow, or integration tools space
• Experience in working with startups or scale-ups
• Multilingual or ability to engage clients in different geographies

Key Performance Indicators (KPIs) / Metrics

• Number of outbound calls / emails / outreach attempts
• Number of qualified leads generated
• Conversion ratio from lead to appointment / discovery call
• Meeting / demo bookings per period
• Lead-to-opportunity conversion rate
• Pipeline value created
• Accuracy and completeness of CRM data

What You'll Get / Benefits

• Competitive base salary + commission / incentive on qualified leads or deals
• Opportunity to grow into Account Executive or senior sales roles
• Exposure to high-growth startup environment and learning opportunities
• Training, mentorship, and continuous skill development

Job Types: Full-time, Fresher, Internship

Pay: ₹12, ₹20,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Sales: 1 year (Preferred)

Language:

• English, Hindi, Marathi (Preferred)

Work Location: In person