Senior Sales Manager

4 days ago


Delhi, Delhi, India The LaLiT Full time

Job Summary:

The Sr. Sales Manager MICE will be responsible to drive revenue growth in the Meetings, Incentives, Conferences, and Exhibitions (MICE).

Key Responsibilities:

  • Sales Strategy & Growth: Develop and execute nationwide sales strategies to maximize revenue in the MICE segment.
  • Client Acquisition & Relationship Management: Build and maintain strong relationships with corporate clients, event organizers, travel agencies, and other stakeholders to secure high-value business.
  • Revenue Generation: Achieve and exceed sales targets by identifying new opportunities and optimizing existing accounts.
  • Market Analysis: Conduct market research to identify trends, competitor strategies, and emerging opportunities.
  • Team Leadership: Lead, train, and mentor a team of sales professionals across regions to ensure alignment with business objectives.
  • Budget & Forecasting: Manage budgets, pricing strategies, and sales forecasts to ensure profitable operations.
  • Brand Representation: Promote the hotels MICE offerings at industry events, trade shows, and networking forums.
  • Negotiations & Contracts: Handle contract negotiations, pricing discussions, and proposals with prospective clients.

Key Requirements:

  • Experience: Minimum 10 years of experience in hotel sales, preferably with a focus on MICE.
  • Industry Knowledge: Strong understanding of the hospitality industry and MICE segment trends.
  • Networking & Communication: Exceptional communication, negotiation, and interpersonal skills.
  • Analytical Abilities: Ability to interpret market data and adjust strategies accordingly.
  • Educational Qualification: Bachelor's degree in Business, Hospitality Management, or a related field (MBA preferred).

Preferred Qualifications:

  • Existing strong client network within the MICE industry.
  • Familiarity with digital marketing strategies for event promotion.
  • Knowledge of CRM tools and hotel revenue management systems.


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