Digital Campaign Manager

About the job:

At TripleDart, we show cognizance about solving complex performance marketing problems for SaaS companies. We demonstrate this at work by choosing our clientele wisely. We tend to have a soft-corner for clients who share our values by promoting flexibility and accountability. Currently, our portfolio includes a profound range of 35+ VC backed SaaS companies.

Beyond work, we'd boast about our culture and how we live by the 'People First' mantra. One of the ways we act out our culture amidst the team is by having a strict no-tolerance policy towards micromanaging and by paying a fair compensation to all our resources so that no one in the organisation makes any less than what they truly deserve. We have been experiencing unprecedented growth in the near past and truly need your expertise to fulfil our vision.

As a Campaign manager, you are expected to drive and support campaign planning, execution, ongoing monitoring and optimization. The objective would be to boost the volume of qualified prospects for our clients. In addition, we'd appreciate anyone who would diligently monitor the client' performance metrics and publish detailed reports.  

Here's what it takes for you to join us:

• You are a fun-loving person. Coz we'd love to see you gel well with us

• You have a minimum of 3 years of performance marketing experience, preferably in SaaS domain, of managing search and display campaigns across various platforms like google ads, microsoft ads, facebook ads, linkedin ads and doubleclick. Programmatic experience is a plus.

• Managing day-to-day ad operations for  TripleDart client accounts including cross-platform data analysis, bid optimization, adcopy optimization, keyword optimization (including search term addition/negation, match types, labels and enabling/disabling, quality scores), overall account optimization score, new campaign creation, tag placements, analytics tracking etc.

• Going above and beyond ad platforms to cover activities like doing cross platform optimization keeping growth and ROI in check, with CRO responsibilities around experimenting with high converting campaign structure, understanding what makes and eventually creating high-converting landing page and ad copies basis customer behavior analysis

• Highly data-oriented approach towards planning and problem solving.

• Competency to collaborate with multiple teams to make assets and information available for campaigns.

• Someone who presents a logical view on strategic/tactical decisions taken towards campaign planning and territory level customer segmentation.

• Excellent written and oral communication/presentation skills, including the ability to create and deliver effective presentations.

• Advanced project management skills with the ability to manage competing deliverables and timelines.

• Distinct crush on the SaaS market and a unique perspective on how to drive value for SaaS clients.

• Someone who lives on the cutting edge of the SaaS industry, always looking for opportunities to grow and share in professional forums

Here's what we offer:

• Transparency: We don't shy away from discussing the management's decisions with our people. Be it the work culture, OKR's or financial optimization, we keep everything open to all

• 5-day work week with freedom to work during any timezone

• Permanent WFH setup (i.e We'd suggest you to prefer working from a co-working space or zostel once in a while to get enough content for small talks on our client meetings xD)

• Unlimited PTO (We'd push you to take PTO for a min of 3 weeks), in addition to Holidays and your birthday off

• Company- paid Health insurance policy

• One-time reimbursement for home office setup

• Humongous networking and growth opportunities

• Competitive compensation plans to increase your salary + incentives

• Work with the best SaaS companies and get yourself accustomed to the nitty gritty of the industry

About us:

TripleDart Digital is a Scientific Performance Marketing Agency. We started off as a SaaS Marketing Guild and later evolved ourselves to an agency model. That's one of the reasons why we are pumped with leading Performance marketers trained at high growth SaaS start-ups and agencies

Our founding team came together through a sweet tragedy. We basically locked the best talent from all walks of Performance Marketing in the basement and asked them to come up with an elevator pitch describing why their area of expertise is the best to scale the Indian SaaS ecosystem. Luckily, they didn't go hammer and tongs at it. That's how we skipped to the good part and drafted strategies that would help scale SaaS businesses on both organic and paid channels. 

Therefore, TripleDart to us is more like a seedling and we obviously want to stick to our values and commit to fostering a more diverse and inclusive culture here. The qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

If our 'about us' excites you more than the 'what we offer', you are totally one in our guild Enough reading - Hit  apply now already