Lead Generation Specialist

4 days ago

Indore, Madhya Pradesh, India Invenzee Buildcap Fintech Private Ltd Full time ₹ 15,000 - ₹ 25,000 per year

About Us:

Invenzee Buildcap Fintech Pvt. Ltd. is a leading financial services company headquartered in Indore, India. We are a sub-broker of PL CAPITAL, empowering individuals to take control of their financial futures by providing access to the stock market through convenient and affordable demat accounts. We also offer a range of other services including portfolio management services (PMS), mutual funds, and more.

About the Role:

We are seeking a creative and results-oriented Content Creator & Digital Marketing Specialist
to join our growing team. In this role, you will be responsible for developing and implementing a comprehensive digital marketing strategy to generate leads for new demat account openings. You will wear multiple hats, crafting engaging content, running targeted online campaigns, and analyzing data to ensure our online presence drives results.

Responsibilities:

  • Develop and implement a social media strategy across platforms like WhatsApp, Facebook, and Instagram.
  • Create high-quality and informative content (blogs, infographics, videos) about demat accounts, investment options, and financial literacy.
  • Manage and run targeted online advertising campaigns to reach new audiences.
  • Analyze website traffic and campaign performance to identify areas for improvement.
  • Stay updated on the latest digital marketing trends and best practices.
  • Collaborate with internal teams (sales, marketing, design) to create a cohesive online presence.

Qualifications:

  • Bachelor's degree in Communication, Marketing, or a related field.
  • Minimum 1-3 years of experience in digital marketing or content creation.
  • Strong understanding of social media marketing and advertising platforms.
  • Excellent writing and editing skills.
  • Ability to create engaging and visually appealing content.
  • Proficient in Google Analytics and other marketing analysis tools.
  • Passionate about the financial services industry and motivated to educate and attract new investors.

Benefits:

  • Competitive salary and benefits package (₹15,000 - ₹25,000 per month).
  • Opportunity to work in a dynamic and growing company.
  • Be part of a supportive and collaborative team environment.

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