Digital Marketing Manager

2 weeks ago

Coimbatore, Tamil Nadu, India FACE Prep Full time ₹ 9,00,000 - ₹ 12,00,000 per year

In an era where education is rapidly evolving, we stand out for our innovative approach and commitment to student success. FACE Prep, has been disrupting the edtech industry for 15 years since inception, providing tailored programs that cater to diverse learning needs. Whether you're a college student preparing for competitive exams or a professional looking to upskill, FACE Prep offers resources that empower individuals at every stage of their educational journey. FACE Prep is a beacon of hope in the world of education technology and it continues to shape futures with its unique offerings.

Marketing Manager

About the role :

Are you someone who thrives in a fast-paced environment, loves to brainstorm creative ideas, and has a flair for creating compelling narratives? If so, the role of a Digital Marketing Manager could be your perfect fit. This dynamic position is at the heart of driving brand awareness and engagement. A Digital Marketing Manager not only strategizes but also ensures that campaigns resonate with their target audience.

In today's competitive landscape, businesses need innovative minds to create success stories through effective marketing strategies. Whether it involves crafting persuasive content or analyzing market trends, this role demands versatility and creativity.

Key Responsibilities and Duties:


• Marketing Strategy & Brand Management – Crafting effective marketing plans, brand positioning, and audience engagement.


• Creative Content Development – Copywriting, campaign ideation, and storytelling.


• Campaign Management – End-to-end execution, performance tracking, and ROI optimization.


• Market Research & Competitor Analysis – Trend identification and strategy refinement.


• Budget Management – Efficient allocation to maximize ROI.


• Collaboration & Leadership – Cross-functional team coordination and stakeholder management.
• Data-Driven Decision Making – Campaign performance analysis and reporting.

Required Skills and Qualifications:


• SEO & Digital Marketing – SEO strategies, lead generation, campaign management, organic traffic growth.


• Content Creation – Blogs, social media posts, posters, videos, SEO-optimized content.

Outdoor Marketing – Event management, campus engagement activities, offline promotions.


• AI Tools – Proficiency in AI tools for marketing and content creation.


• Communication & Leadership – Stakeholder management, team coordination, and interpersonal skills.


• Analytical & Reporting Skills – Data-driven decision-making, performance tracking, MIS reporting.


• Preferred Background: Experience in EdTech and college admissions is a strong advantage.

Job Location: Coimbatore

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