Digital Technology Product Manager, Platform

5 days ago


Bengaluru, Karnataka, India BoF Careers Full time US$ 1,25,000 - US$ 1,75,000 per year

Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview
Ralph Lauren is seeking an analytical, organized, and collaborative Product Manager to join our Global Product Management & User Research team. This role will be responsible for the product strategy, roadmap, and performance of key digital products and capabilities for Ralph Lauren's global digital business and will bring together commercial, technology, user experience, and marketing partners in order to devise, define, and deliver products that drive business and customer objectives. Experience with e-commerce, end-to-end digital consumer experiences, and order management solutions is required. The ideal candidate is self-motivated, curious, innovative, and excited to use data to drive decisions.

Essential Duties & Responsibilities

  • Provide product vision and direction for key product capabilities, working closely with partners to understand business and customer needs in order to deliver revenue-generating, best-in-class user experiences.
  • Manage a robust backlog of ideas and the product roadmap with project management and various business and marketing teams globally, prioritizing and assigning features to specific releases to meet key objectives.
  • Work cross-functionally as the primary liaison between commercial business owners, user experience partners and the technical team, establishing subject matter expertise and engaging in all project phases including discovery, requirements gathering, development, testing, launch, and iteration of new products.
  • Act as the Consumer Technology team representative to commercial partners, communicating well-crafted, fact-based information to leadership for decisions on functionality and ensuring alignment on goals and tactics.
  • Collaborate closely with Solution and Technical Architects, Developers, Analysts, and Project Managers to define detailed requirements that provide clarity to complex problems as well as execute against plans to deliver high-quality products and outstanding performance.
  • Define and monitor key performance indicators to analyze performance and measure success against goals, in turn identifying opportunities for improvement and growth.
  • Ensure end users have the training and documentation required to efficiently manage new features.
  • Develop comprehensive knowledge of Ralph Lauren's customer and business while maintaining an awareness of competitive products and industry trends to continually inform product direction.

Experience, Skills & Knowledge

  • Prior experience in product management, or as a business analyst with proven success translating business strategy and analysis into successful digital consumer products.
  • Solid data-driven, quantitative and qualitative, decision-making capabilities with experience analyzing customer and business results to prioritize most impactful tactics.
  • Demonstrated documentation skillset, understanding of the product development lifecycle, agile methodologies and backlog management applications e.g. JIRA, Confluence, AI-based automation tools & agents, Adobe Analytics etc.
  • Strong project management skills managing multiple large projects with agile product management experience.
  • Excellent communication/writing skills and effective at communicating with and presenting to partners.
  • Comfortable in a highly matrixed, iterative development environment and good at balancing collaboration and advocacy.
  • High level of intellectual curiosity with knowledge of competitive products and industry trends.


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