Digital Marketing Specialist

7 days ago

Thāne, Maharashtra, India ChimpzLab Full time ₹ 4,50,000 - ₹ 9,00,000 per year

We are looking for a results-driven Digital Marketing Specialist to manage a broad range of digital platforms and lead initiatives that enhance brand visibility, website traffic, and engagement. The ideal candidate has strong expertise in SEO, content creation, social media management, and campaign analytics. This role involves planning, executing, and optimizing marketing strategies while collaborating with cross-functional teams to support business objectives.

Job location:
Thane West

Employment Type:
Full-time

Key Responsibilities:

  • Manage and optimize all digital marketing platforms, ensuring cohesive branding and messaging across channels.
  • Write and develop SEO-focused content to improve search engine rankings and increase organic website traffic.
  • Plan and execute social media strategies, including content calendars, to grow followers and enhance engagement through organic methods.
  • Analyze campaign performance using Google Analytics and other analytic tools to evaluate effectiveness and optimize future strategies.
  • Conduct SEO and SEM activities to maximize search visibility and lead generation.
  • Support branding initiatives to strengthen brand identity and awareness across digital touchpoints.
  • Collaborate with cross-functional teams to align marketing strategies with business goals.
  • Maintain strong client relationships and manage campaign deliverables to ensure satisfaction and measurable results.

Required Skills & Competencies:

  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing)
  • Branding & Positioning
  • Social Media Marketing & Management
  • Content Writing and Content Marketing
  • Google Analytics and Performance Reporting
  • Client Relationship Management
  • Campaign Strategy & Execution

Preferred Qualifications:

  • Proven 2 year experience as a Digital Marketing Specialist or similar role.
  • Strong analytical skills and ability to interpret marketing data to drive decision-making.
  • Excellent communication, creativity, and project management abilities.

About ChimpzLab

Chimpzlab is a 10-year-old, full-service digital experiences company helping brands put the right message to the right audience via the right medium. Over the years, we have demonstrated that by combining content with context help in meeting marketing objectives and achieving success. We partner with our clients to create content with the context of the organization, context of the industry, and the context of engagement. We take a 360-degree view to create intelligent marketing strategies.

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