
Customer Success Manager
5 hours ago
Role Summary
The Manager Customer Success will be the strategic bridge between the SWZD Lead Generation team and the ZDPM Operations team, ensuring seamless execution of high-quality lead generation campaigns. This role focuses on revenue growth through insourcing, campaign optimization, and maintaining exceptional client satisfaction, while leading a high-performing CS team.
Key Responsibilities
- Serve as the primary liaison between SWZD LeadGen and ZDPM Operations, ensuring clear communication and alignment.
- Maximize insourced revenue by ensuring the majority of SWZD campaigns are delivered by ZDPM.
- Partner with the RFP team on key brand proposals, contributing strategic recommendations to win business.
- Ensure HQL/BANT teams operate at full capacity month over month.
- Oversee end-to-end client lifecycle post-sale, including onboarding, pacing, optimization, and delivery.
- Monitor campaign performance, identify improvement opportunities, and provide data-driven recommendations.
- Ensure timely and accurate delivery of campaign performance reports.
- Lead and develop the Customer Success team, fostering a culture of ownership, accountability, and growth.
- Manage escalations promptly, maintaining client trust and satisfaction.
- Build and maintain strong relationships with key sponsors and stakeholders to support retention and upsell opportunities.
Skills & Qualifications
- Proven experience in Customer Success, Account Management, or Campaign Delivery within the B2B lead generation industry.
- Strong understanding of CPL models, lead qualification methods (HQL, BANT), and digital marketing funnels.
- Hands-on experience with Salesforce, G Suite, Convertr, and campaign analytics tools.
- Exceptional stakeholder management and communication skills, with the ability to present insights effectively.
- Data interpretation skills, with the ability to translate metrics into actionable strategies.
- Demonstrated ability to manage multiple campaigns and clients in a fast-paced environment.
- Strategic thinker with a strong attention to detail.
- Experience leading teams, setting performance goals, and driving results.
KPIs / Success Metrics
- % of campaigns insourced vs. outsourced.
- Team capacity utilization (HQL/BANT).
- Resolution time for escalations.
- Pacing, Pause dates and first delivery percentage adherence.
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