Performance Marketing Manager
3 days ago
Job Opening: Performance Marketing Manager
Location:
On-Site
Employment Type:
Full-Time
We are looking for an experienced and data-driven Performance Marketing Manager to lead our digital growth across multiple platforms. The ideal candidate is someone who understands performance marketing end-to-end, has deep knowledge of paid media, and can turn insights into measurable results. You will be responsible for planning, executing, and optimizing high-impact campaigns that drive conversions, revenue, and brand visibility.
What You Will Do
• Develop and execute performance marketing strategies across Google Ads, Meta Ads, YouTube, and other digital platforms
• Plan budgets, allocate spending efficiently, and ensure maximum ROI
• Manage end-to-end paid campaigns including setup, optimization, A/B testing, and scaling
• Analyze performance metrics such as CPA, ROAS, CTR, CVR, CPC, and overall campaign health
• Conduct audience research, competitor analysis, and funnel optimization
• Collaborate with content, design, and product teams to create high-performing creatives
• Generate weekly and monthly performance reports with actionable insights
• Recommend new marketing channels, tools, and growth opportunities
• Maintain a strong focus on driving measurable results and achieving business targets
What We Are Looking For
• 2 years of proven experience in performance marketing
• Strong knowledge of Google Ads, Meta Ads, YouTube Ads, Display campaigns, and remarketing
• Deep understanding of analytics tools such as Google Analytics, GA4, and Ads Manager
• Ability to optimize campaigns based on data, performance metrics, and user behavior
• Strong analytical thinking with excellent problem-solving skills
• Ability to manage budgets, forecast results, and scale profitable campaigns
• Experience with conversion tracking, pixel setup, and marketing automation tools
• A performance-oriented mindset with the ability to work independently
• Excellent communication and collaboration skills
Key Responsibilities
• Drive performance campaigns focused on lead generation, sales, and customer acquisition
• Identify growth trends and optimize funnels for higher conversions
• Manage multiple campaigns simultaneously while maintaining quality and consistency
• Implement data-driven strategies to improve campaign profitability
• Monitor daily performance and proactively make adjustments
• Ensure seamless tracking, reporting, and attribution across all channels
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