CPD Transformation Lead
6 days ago
Job Position –
CPD India – Regional O+O Transformation Lead
Job Location –
Kolkata
Qualification
– Graduation OR MBA from Tier-1 College
Industry
- FMCG Company
Mini Experience – 5
Years
Max experience
- 8 Years
Paragraph about the company
: Our client is a global leader in beauty—with strong financials, a broad product offering, and a clear vision around innovation and sustainability.
About the candidate -
An ideal should be MBA graduate from pedigree college with 5+ years of experience in outlet extraction, transformation, distribution architecture revamp etc with FMCG, consumer durable company.
Key Competencies –
- Double the number of overall outlets to 400k via PSR incentive-based and Nielsen list
- Streamline and consolidate key distributors in top 200 towns (from 500 to 300 distributors)
- Drive deeper penetration through super and sub-distributor (multi-layer distribution) in remaining/ long tail towns
- Tailored visit frequency based on outlet needs and unlock capacity to drive new store addition
- Drive and grow share & sales in top 50k outlets via retailer loyalty program and footprint expansion
- Increase +30% revenue/salesperson via strong adherence on market work (time in market, outlet visits per day, time in outlet)
- Drive the adoption of new ways of work with the improved DMS & SFA
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