
SME Trainer- Media Effectiveness
2 weeks ago
We are looking for a Media Effectiveness Trainer to upskill teams in analytics, visualization, and measurement frameworks using industry-leading tools like Excel 365, SQL Server, Tableau, and Power BI.
Key Responsibilities
- Conduct training on Excel (formulas, lookups, pivots) and SQL (queries, joins, aggregates).
- Deliver Tableau and Power BI sessions (dashboarding, storytelling, DAX, Power Query).
- Teach data visualization (histograms, sunburst, waterfall) and measurement principles (KPIs vs metrics, funnels, planning).
- Develop learner-friendly content and real-world case studies for media effectiveness.
Requirements
- Proficiency in Excel 365, SQL Server, Tableau, Power BI.
- Strong knowledge of dashboards, data modeling, and report optimization.
- Understanding of media KPIs and campaign measurement.
- Excellent communication and facilitation skills.
- 5+ years of experience in analytics/training preferred.
Benefits
- Competitive compensation package
- Health & insurance coverage
- Lead training on Excel 365, SQL Server, Tableau & Power BI
- Build expertise in media effectiveness & measurement frameworks
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