Digital Marketing Executive

2 days ago

Bhubaneswar Orissa, India ClickUptel Solutions Pvt Ltd Full time ₹ 1,20,000 - ₹ 18,00,000 per year

Job description:

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will have a solid understanding of digital marketing strategies and techniques, with hands-on experience in SEO, SMM, PPC, GMB, and other digital marketing work. This role requires a candidate who is both creative and analytical, with strong personal and team coordination skills.

Key Responsibilities:

  • Search Engine Optimization (SEO): Conduct keyword research, optimize website content, and implement link-building strategies to improve organic search rankings and drive traffic.
  • Social Media Marketing (SMM): Develop and manage social media campaigns, create engaging content, and monitor social media channels to increase brand awareness and engagement.
  • Pay-Per-Click (PPC) Advertising: Plan, execute, and optimize PPC campaigns on platforms like Google Ads, Bing Ads, and social media. Monitor and analyze campaign performance to maximize ROI.
  • Google My Business (GMB): Manage and optimize GMB listings to improve local search visibility and drive foot traffic to physical locations.
  • Content Creation: Collaborate with the content team to produce high-quality digital content, including blog posts, infographics, videos, and social media updates.
  • Analytics and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, SEMrush, and social media insights.
  • Team Coordination: Work closely with the marketing team, designers, developers, and other stakeholders to ensure cohesive execution of marketing strategies.

Skills and Qualifications:

  • Educational Background: A degree in Marketing, Business, Communications, or a related field is preferred.
  • Experience: Minimum of 1 year of experience in digital marketing.
  • Technical Skills:
  • Proficiency in SEO tools (e.g., Ahrefs, Moz, SEMrush).
  • Experience with PPC platforms (e.g., Google Ads, Facebook Ads).
  • Knowledge of social media management tools (e.g., Hootsuite, Buffer).
  • Familiarity with GMB and local SEO techniques.
  • Basic understanding of HTML/CSS and website analytics tools (e.g., Google Analytics).

Job Types: Full-time, Permanent

Education:

  • Bachelor's (Preferred)

Experience:

  • Digital marketing: 1 year (Required)
  • total work: 1 year (Required)

Work Location: In person

Job Type: Full-time

Pay: ₹10, ₹15,000.00 per month

Benefits:

  • Flexible schedule

Work Location: In person

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