
Google Ads, Social Media and SEO Expert
3 days ago
Job Summary:
Million Tech Pvt Ltd is looking for a results-driven
Google Ads, SEO, and Social Media Ads Expert
with
2-3 years of experience
in managing
Google Ads, SEO, and paid campaigns on Facebook, Instagram, and LinkedIn
. The ideal candidate should have a strong understanding of PPC campaigns, social media advertising, and SEO strategies. This role involves planning, executing, and optimizing digital marketing campaigns to enhance online visibility, drive traffic, and maximize ROI for our clients.
Key Responsibilities:
1. Google Ads & Social Media Ads Management:
- Plan, create, and optimize
Google Ads campaigns
(Search, Display, Shopping, and YouTube). - Set up and manage
Facebook, Instagram, and LinkedIn Ads
campaigns to drive engagement and conversions. - Conduct
keyword research and audience targeting
to enhance campaign performance. - Monitor
ad performance metrics
, adjust bids, and optimize ad spend for maximum ROI. - Implement
A/B testing
for ad creatives, landing pages, and ad copies. - Utilize
remarketing strategies
to re-engage potential customers.
2. SEO Strategy & Implementation:
- Perform comprehensive
on-page and off-page SEO
to improve organic rankings. - Conduct
keyword research
and implement
SEO best practices
across website content. - Optimize
website structure, meta tags, headings, alt texts, and content
for search engines. - Build
high-quality backlinks
and execute
effective link-building strategies
. - Conduct
technical SEO audits
and resolve issues like site speed, duplicate content, and broken links. - Optimize
Google My Business (GMB)
for local SEO.
3. Social Media Advertising & Strategy:
- Create and manage
Facebook, Instagram, and LinkedIn Ads
for lead generation, brand awareness, and conversions. - Develop
custom audience targeting strategies
to maximize ad performance. - Monitor engagement, optimize ad creatives, and adjust ad placements for better results.
- Use
Facebook Pixel and LinkedIn Insight Tag
for tracking and retargeting campaigns. - Collaborate with the creative team to develop
engaging ad creatives and landing pages
.
4. Performance Tracking & Reporting:
- Track campaign performance using
Google Analytics, Google Tag Manager, and Facebook Business Manager
. - Provide
detailed reports
on SEO, PPC, and social media ad performance. - Implement
conversion tracking and KPI measurement
. - Suggest improvements based on
data-driven insights
.
5. Client Communication & Team Collaboration:
- Regularly update clients on campaign progress and results.
- Work closely with designers, developers, and content teams to execute marketing strategies.
- Stay updated with the
latest SEO and paid advertising trends
to refine marketing strategies.
Skills & Qualifications:Technical Skills:
- Google Ads Certification
(Preferred). - Strong expertise in
Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads
. - Proficiency in
SEO tools
like
SEMrush, Ahrefs, Moz, Screaming Frog, and Ubersuggest
. - Hands-on experience with
Google Analytics, Google Search Console, and Google Tag Manager
. - Ability to
set up and optimize remarketing campaigns
across platforms. - Familiarity with
Facebook Pixel, LinkedIn Insight Tag, and UTM tracking
. - Experience with
HTML, CSS, and WordPress SEO plugins (Yoast, Rank Math, etc.)
.
Soft Skills:
- Strong
analytical and problem-solving
abilities. - Excellent
communication and reporting
skills. - Ability to
work independently
and meet deadlines. - Strong
attention to detail
and
data-driven decision-making
.
Additional Responsibilities:
- Stay updated with
Google algorithm updates, social media ad trends, and PPC best practices
. - Provide
insights and recommendations
for improving
conversion rates and user experience
. - Manage and optimize
email marketing campaigns
(if required). - Handle
any additional digital marketing tasks
as needed.
Benefits:
- Competitive salary based on
experience and performance
. - Opportunity to work on
diverse and high-impact projects
. - Supportive and
collaborative work environment
. - Continuous
learning and upskilling opportunities
.
How to Apply:
- Send your updated resume and cover letter to
with the subject line.
-
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