Marketing Executive

2 weeks ago

Shimla, Himachal Pradesh, India Ivy International School Full time ₹ 1,92,000 - ₹ 2,40,000 per year

Detailed Responsibilities:

Developing and Implementing Marketing Strategies:

· This involves creating comprehensive marketing plans that align with the school's mission and goals, targeting specific demographics and focusing on key enrollment objectives.

Content Creation:

· Developing engaging and persuasive content for various marketing materials, including websites, social media, brochures, and promotional materials.

Social Media Management:

· Establishing and maintaining a strong online presence on relevant social media platforms, fostering engagement with potential students and parents.

Event Planning and Coordination:

· Organizing and coordinating school events, open houses, and other activities to engage potential students and their families.

Market Research and Analysis:

· Conducting market research to understand target audiences, identify trends, and analyze the competitive landscape.

Data Analysis and Reporting:

· Tracking and analyzing marketing campaign performance, identifying areas for improvement, and generating reports to measure the effectiveness of marketing efforts.

Communication and Relationship Building:

· Communicating effectively with parents, students, and other stakeholders to build positive relationships and promote the school's image.

Lead Generation:

· Developing strategies to generate leads and convert them into prospective students.

Collaboration with Cross-Functional Teams:

Working closely with admissions, academic departments, and other internal teams to ensure smooth and unified marketing approach.

Job Type: Full-time

Pay: ₹12, ₹20,000.00 per month

Benefits:

  • Food provided
  • Provident Fund

Schedule:

  • Day shift

Language:

  • English (Preferred)

Work Location: In person

Expected Start Date: 15/06/2025

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