Digital Marketing Executive

2 days ago

KPHB Colony Hyderabad Telangana, India Techsprout AI Labs Pvt Ltd Full time ₹ 8,00,000 - ₹ 12,00,000 per year

About SkillVedika

SkillVedika is an EdTech company dedicated to empowering learners with industry-relevant, future-ready skills. We aim to bridge the gap between education and employability through innovative learning programs. We are looking for a Digital Marketing Executive who can drive our online presence, lead generation, and brand awareness.

Key Responsibilities

  • Plan, execute, and manage digital marketing campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other channels.
  • Drive SEO/SEM strategies to increase organic traffic and rankings.
  • Manage social media handles and ensure consistent engagement with the target audience.
  • Create, monitor, and optimize campaigns to achieve performance metrics (CPC, CPL, CTR, ROI).
  • Collaborate with content and design teams for ad creatives, blogs, and promotional content.
  • Implement lead generation strategies and optimize funnels for better conversions.
  • Track, analyze, and report campaign performance using Google Analytics and other tools.
  • Conduct competitor analysis and stay updated on digital marketing trends.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2–4 years of proven digital marketing experience (preferably in the EdTech sector).
  • Strong knowledge of SEO, SEM, Google Ads, Facebook/Meta Ads, and LinkedIn Campaigns.
  • Proficiency with digital marketing tools (Google Analytics, Search Console, SEMrush/Ahrefs, etc.).
  • Experience in lead generation and performance marketing.
  • Basic knowledge of design tools (Canva/Photoshop) is an added advantage.
  • Excellent communication, analytical, and problem-solving skills.

Key Skills

  • SEO & SEM
  • Google Ads & Facebook Ads
  • Social Media Marketing (LinkedIn, Instagram, YouTube)
  • Email Marketing & Automation
  • Content Marketing & Copywriting
  • Web Analytics & Reporting
  • Lead Generation & Funnel Optimization

What We Offer

  • Competitive salary package.
  • Opportunity to work in the fast-growing EdTech industry.
  • Professional growth and exposure to end-to-end digital marketing.
  • Collaborative, innovative, and learning-oriented work culture.About SkillVedika

SkillVedika is an EdTech company dedicated to empowering learners with industry-relevant, future-ready skills. We aim to bridge the gap between education and employability through innovative learning programs. We are looking for a Digital Marketing Executive who can drive our online presence, lead generation, and brand awareness.

Key Responsibilities

  • Plan, execute, and manage digital marketing campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other channels.
  • Drive SEO/SEM strategies to increase organic traffic and rankings.
  • Manage social media handles and ensure consistent engagement with the target audience.
  • Create, monitor, and optimize campaigns to achieve performance metrics (CPC, CPL, CTR, ROI).
  • Collaborate with content and design teams for ad creatives, blogs, and promotional content.
  • Implement lead generation strategies and optimize funnels for better conversions.
  • Track, analyze, and report campaign performance using Google Analytics and other tools.
  • Conduct competitor analysis and stay updated on digital marketing trends.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2–4 years of proven digital marketing experience (preferably in the EdTech sector).
  • Strong knowledge of SEO, SEM, Google Ads, Facebook/Meta Ads, and LinkedIn Campaigns.
  • Proficiency with digital marketing tools (Google Analytics, Search Console, SEMrush/Ahrefs, etc.).
  • Experience in lead generation and performance marketing.
  • Basic knowledge of design tools (Canva/Photoshop) is an added advantage.
  • Excellent communication, analytical, and problem-solving skills.

Key Skills

  • SEO & SEM
  • Google Ads & Facebook Ads
  • Social Media Marketing (LinkedIn, Instagram, YouTube)
  • Email Marketing & Automation
  • Content Marketing & Copywriting
  • Web Analytics & Reporting
  • Lead Generation & Funnel Optimization

What We Offer

  • Competitive salary package.
  • Opportunity to work in the fast-growing EdTech industry.
  • Professional growth and exposure to end-to-end digital marketing.
  • Collaborative, innovative, and learning-oriented work culture.

Job Type: Full-time

Work Location: In person

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